The Pokémon Company has teamed up with a Japanese escape room company to launch an exclusive Pokémon escape room across Japan.
As part of an ongoing promotion for Pokémon the Movie: I Choose You, the initiative will move around eight cities across Japan.
The escape room platform will feature the trial of Ho-Oh and has been designed to test knowledge of the fans of the Pokémon universe in order to escape.
Escape Room challenges have been picking up steam over recent years, having first found notoriety among gaming fans via digital platforms. The movement has since filtered its way into board gaming, with numerous titles having hit the market in the last year.
The initiatives promotional material features Ash, Professor Oak, Ho-Oh, Pikachu as well as Bulbasaur, Charmander and Squirtle.
The official website also suggests that nearby stores will be transformed into Professor Oak’s lab to give players the chance to pick their first Pokémon.
Though the launch date of the Pokémon escape room initiative is yet to be revealed, it is likely to coincide with the launch of the new movie in July next year.
Pokémon is the latest video game franchise to get on board with the current trend for video game property themed escape room, joining the recently detailed Zelda campaign heading to London this summer and the Resident Evil experiential initiative.