Reebok’s new collection is in collaboration with Clothing Brand Rothco
This limited collection reimagines one of Reebok’s most iconic fitness silhouettes, the Nano X1, through Rothco’s ultra-functional, military lens.
Reebok has partnered with tactical and military clothing brand, Rothco. The exclusive collection reinvents Reebok’s epochal fitness silhouettes, the Nano X1, through Rothco’s functional, comfortable military lens.
One can draw a parallel between Reebok and Rothco’s roots as both of them are functional gears. Rothco has been in the military gear space for half a century. It is only recently that the company has tried to leave its mark in the fashion and lifestyle space.
Rothco’s easily identifiable camo designs are considered classic and have garnered a range of notable celebrity fans.
In this drop, Reebok’s official shoe of everything and beloved training shoe, the Nano X1, gets Rothco’s signature camo treatment and is available in distinct colors, including Ultra-violet Camo, Red, White, and Blue Camo, and City Camo.
The unisex look also includes a few modifications that were inspired by Rothco’s military and outdoor heritage including thicker laces to mimic Paracord and a pull tab on the heel. The webbing used here is what is used on Rothco’s tactical bags.
The Reebok x Rothco Nano X1 will be available on the Reebok website and select retail stores, for Rs 11,999.