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HomeCorporate BrandBrand LicensingTaylor Guitars teams up with American girl to develop life-size acoustic guitar

Taylor Guitars teams up with American girl to develop life-size acoustic guitar

 

Taylor Guitars has teamed up with American Girl to develop a life-size Taylor GS Mini acoustic guitar based on American Girl’s character Tenney Grant.

To support the project and musical development in girls and boys, Taylor Guitars will donate $100 for every American Girl GS Mini guitar sold to charity partner Notes for Notes.

Kids will get the chance to play their own tunes with the American Girl GS Mini acoustic guitar that features custom-decorated artwork.

Tim O’Brien, VP of marketing of Taylor Guitars said, “Music is powerful, especially in the lives and development of young boys and girls, so we were excited at the opportunity to partner with American Girl to encourage young girls to pick up a guitar.”

“The program has also given us an opportunity to contribute to our non-profit charity partner Notes for Notes, an organisation that plays a critical role in providing impactful music education experiences inside boys and girls clubs and after-school centres across the country,” he added.

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