With the launch of its first online multiplayer game, Nickelodeon UK & Ireland is bolstering its gaming offering.
Dubbed Living Loud: Lincoln’s List, the game has been inspired by the Nicktoons animated series The Loud House and boasts a shareable URL function that allows users to invite friends to join them as they explore the home of Lincoln Loud.
“Games are far and away the most popular activity across our sites and we know that kids want to be able to share their gaming experience with their friends,” said Suzie Adams, digital director at Nickelodeon UK & Ireland.
“The team at Ralph has constructed a truly immersive experience that answers the question of how to safely allow our audiences play online with their friends. We cannot wait to see how our fans and kid gamers alike react to the game,” she added,
The game’s debut also coincides with the premiere of the second series of The Loud House.
Fans tuning in to watch new episodes may get the chance to spot a game code which, when entered into the game, will unlock an item on Lincoln’s list.