COVID 19 IMPACT:
Editor-In-Chief Ms.Rutika Malaviya in conversation with Mr.Harsh Lal, Director – The Souled Store, how e-commerce business has to cope with the current crisis & impact on Licensed Merchandise Retail & E-commerce!
Key Takeaways:
1. How is Souled Store coping up with Zero Revenue over these past months due to lockdown
2. Brands Outlook to revise Strategies & Adapting the ‘New Normal’
3. Building Trust in consumers
4. Communication Challenge and why Brands should be careful in these times
5. Licensor-Licensee Partnership
6. All about Revenues, Royalties, and Layoffs!
7. Stay Home, Stay Safe
