Metro-Goldwyn-Mayer Pictures has appointed CPLG to represent its upcoming animated feature ‘The Addams Family’ in EMEA, as per a License Global report.
According to the deal, CPLG will build a multi-category licensing program, which will include Addams Family-branded dress-up, partyware, apparel, accessories, toys and games, health and beauty, and confectionery.
The upcoming film, based on the original New Yorker comics by Charles Addams, presents the famously spooky family with a contemporary twist.
The Addams Family is a fictional household created by American cartoonist Charles Addams. The Addams Family characters have traditionally included Gomez and Morticia Addams, their children Wednesday and Pugsley, close family members Uncle Fester and Grandmama, their butler Lurch, the disembodied hand Thing, and Gomez’s Cousin Itt.
The Addamses are a satirical inversion of the ideal 20th-century American family: an odd wealthy aristocratic clan who delight in the macabre and are seemingly unaware or do not care, that other people find them bizarre or frightening.
The Addams Family is set to roll out in theaters across the U.S. in October 2019. Moreover, more international dates will be announced soon.