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HomeToys & GamesToy LicensingCBS Consumer Products and The Wish Factory to launch Star Trek Kawaii...

CBS Consumer Products and The Wish Factory to launch Star Trek Kawaii Cubes

The Wish Factory to be Star Trek: The Original Series’ licensing partner

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The Wish Factory has signed a deal with CBS Consumer Products to manufacture an exclusive line of Kawaii Cubes for Star Trek: The Original Series. The plush and vinyl line of Kawaii Cubes will span collectable, stackable plush in multiple sizes and Kawaii Cubes Pozers and Nesterz.

“Since Kawaii Cubes hit stores in March, they have quickly become the hottest new stackable and collectables now available in over 20 countries worldwide,” said Scott Bachrach, president of The Wish Factory.

“We are excited to be a Star Trek licensee as the franchise marks its 50th anniversary.”

The Wish Factory is a global product development, marketing and management company specializing in the children’s consumer product business. Combining creativity and dynamic understanding of the marketplace, The Wish Factory develops unique on-trend products. Quick to market development times and strong retail partnerships are key advantages of The Wish Factory.

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