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Alibaba seeks CCI approval to acquire a stake in BigBasket

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Chinese e-tailing giant Alibaba has sought formal approval from the Competition Commission of India to acquire a stake in the country’s top online grocer BigBasket, it is reported.

Alibaba.com Singapore E-Commerce Pvt. Ltd, a subsidiary of Alibaba Group Holding Ltd, will infuse the funds into Supermarket Grocery Supplies Pvt. Ltd, a wholesale products supplier that owns the BigBasket brand.

Media reports have said that in September last  Alibaba and homegrown e-wallet company Paytm were set to invest about $200 million (Rs 1,277 crore) in BigBasket.

It is also reported that the e-grocer was raising $280 million as part of a Series E round that also saw participation from existing investors Sands Capital and The Abraaj Group.

Alibaba’s backing will not only help BigBasket consolidate its numero uno position but also give it the much-needed firepower to fight Amazon.

The Seattle-based e-tailing giant recently got regulatory approval to set up a retail unit in the country to manufacture private food labels. Amazon has also committed $500 million over the next two-three years towards this food retail unit.

Though Paytm may not invest in BigBasket as earlier speculated, the investment will indirectly give it a toehold in online grocery, besides keeping competition at bay.

 

 

Vand A Museum appoints Alfilo Brands to serve as its licensing agent in China

U.K.’s Victoria and Albert Museum has appointed Alfilo Brands to serve as its exclusive licensing agent in the Greater China region.

As per the terms of the agreement, Alfilo Brands will seek and secure vendors and retailers across multiple categories including apparel, home interior, fashion accessories and home decoration.

Alfilo Brands has also signed on to launch the V&A’s online stores and roll out brick-and-mortar locations in major cities throughout China. The agency will also work with the e-commerce giant Alibaba to promote V&A licensed merchandise via Tmall.com.

The branded V&A online store is due to launch next year.

“Alfilo Brands comprises a highly skilled and extremely dedicated and motivated team,” says Lauren Sizeland, head of business development and licensing, V&A. “I am really looking forward to working closely with them and have every confidence that they will successfully expand our licensing program in this important territory. The Victoria and Albert Museum was established in 1852 to make works of art available to all and to inspire designers and manufacturers so it’s wonderful that the licensing program shares the V&A collections with new audiences and increasingly further afield,” she adds.

 

Rocket Licensing appointed to manage UK licensing for Horrible Histories

Hard on the heels of the news that independent licensing company Rocket Licensing has been appointed global children’s publishing, education and media company, to manage UK licensing for Horrible Histories by Scholastic, the global children’s publishing, education and media company, comes the news of a Horrible Histories feature film.

Yes, the brand that has become the world’s bestselling children’s history-book series and boasts of an international hit TV show and sell-out international stage shows is on its way to the big screen.

Scheduled to go into production next year and due for release in 2019,Horrible Histories: The Movie is being produced by UK distribution, sales and production company Altitude Film Entertainment with Citrus Films, the company whose television arm is behind the incredibly successful small-screen adaptations of Horrible Histories.Altitude’s recent hits include Moonlight, Lady Macbethand Loving Vincent.

This announcement will be a further boost to the long-term success of the Horrible Histories licensing programme. Already a successful licensed brand, Horrible Histories has enjoyed support from over 20 partners including current licensees like Danilo, Winning Moves and Smiffys.

However, with the continuing success of Horrible Histories across a number of media, the imminent 25th anniversary of the brand and, of course, a forthcoming film, Rocket is assessing numerous opportunities to extend the licensing portfolio of this iconic, enduring and uniquely British brand. Among categories being considered by Rocket and Scholastic are apparel, games, puzzles, homewares and digital applications.

Celebrating its tenth anniversary and one of the UK’s leading licensing agents, Rocket Licensing represents a diverse and focused roster of brands that spans entertainment, preschool, heritage, lifestyle and specialist interest properties.

Rocket’s portfolio currently manages UK licensing programmes for an array of leading entertainment studios and licensors including; BBC, BocPix, Dr Seuss Enterprises, Geographers’ A-Z Map Co, Gold’s Gym, IMPS, JIFFPOM, Metro-Goldwyn-Mayer Studios (MGM), Sony Pictures and Sony Television, Stanfords and The JoesterLoria Group/Eric Carle.

 

Lawless Entertainment in strategic alliance with Global Management Partners

Lawless Entertainment has got into a strategic alliance with Global Management Partners, LLC (GMP), a unique consulting firm delivering number of services designed to create successful, branded programs and partnerships in retail.

Lawless and GMP have aligned to provide their clients with a complete bundle of services to include all aspects of licensing and merchandising as well as retail partnerships.

Each group brings their unique expertise and experiences in all of these areas to the partnership.  These combined efforts will offer each of their clients the opportunity to achieve additional exposure worldwide.

“We are extremely excited to partner with Cathy & her team at Lawless. This collaboration has opened the door to many new opportunities & allows both companies to enhance the services we provide our clients,” saidBrad Hendrickson, VP of Licensing at Global Management Partners, LLC.

“After many years of working together with the Global Management Partners team, we are thrilled to enter into this strategic alliance,” addedCathy Malatesta, President of Lawless Entertainment.  “We look forward to providing all of our clients with an even broader offering of services to further exploit their brands.”

Freaky Friday: New wave in theme birthday celebrations

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Do you like organizing theme parties? But you are handicapped as you do not have the expertise though you have the resources.

In comparison, let’s go back in time when we in our childhood, dreamt of celebrating our birthday with our favourite cartoon characters.

Many a times arranging a specific themed birthday party would be lot more of a task than mere fun as we didn’t have any source to get all the related theme birthday products of same characters under one roof.

This exact thought gave birth to Party Kingdom. ‘Party Kingdom’, one of the leading official licensee of themed party products and the only manufacturing unit with 100% original licensed cartoon characters, is now ready to fulfill the dream of every child’s birthday celebration in India.

Let us detail about three themes that Party Kingdom has in its kitty.

Frozen Theme:  Every Disney fan has loved seeing The Frozen movie. Going by its popularity, Party Kingdom has licensed many of the movie themed party products like large and medium sized plates, paper cups among others.

Minnie Theme: No one needs any introduction of Minnie Mouse, the funny animal cartoon character. Children specially are drawn to this character after Mickey Mouse and Donald Duck. The themed products of the character that Party Kingdom boasts of are big sized plates, paper glasses, eye-wear and masks and confettis.

Spider-Man Theme: Like the abovementioned characters, Spider-Man has been very popular among fans who like fictional movies. Some of the themed products of Spider-Man that Party Kingdom caters to are big-sized plates, paper glasses, party eye-wear and invitation cards etc.

Party Kingdom specializes in organizing Birthday parties, theme parties, team parties, angel birthday parties and special occasion parties. It also specializes in catering & disposables, balloons, decoration, Pinetas and lot many featured products.

Party Kingdom owns licensees of Disney’s Mickey & Minnie, Princess, Pooh, Despicable Me, Frozen, Planes, Cars, Avengers and Marvels. Party Kingdom’s products are exclusively available at all major Retail Outlets like Hypercity, Reliance Mart, Crossword, D’ Mart, SPAR, HAMLEY’s Metro Cash n Carry, Star Bazaar & Landmark. Having Licensing Partnership with Disney Consumer Products, and many more, Party Kingdom has become one stop solution of theme party celebration in India.

Party Kingdom assures of quality products, complied with child safety norms, Company is ISO certified and Socially complied audited company through Seedex Audit, every year. Mrs. Karishma Khanna’s vision with this company is to not only make the brand grow nationwide, but also, Globally and very soon the company shall be extending its arms to other countries as well.
 

 

 

Genius Brands signs lot of licensing agreements to expand the reach of its children’s series worldwide

In its zest to expand the reach of its children’s series worldwide with multiple new content licensing agreements, Genius Brands has signed a slate of such agreements with Da Vinci Learning, Azoomee and the American Forces Network.

The deals follow Genius Brands robust presence at the global content market MIPJunior/MIPCOM, in Cannes, France where the company exhibited and initiated dialogue with a broad range of international networks and digital platforms to license its programs.

Berlin-based Azoomee educational channel has also licensed, non-exclusively, short-form content for SpacePop and music videos for Thomas Edison’s Secret Lab in the UK.

“Broadcasters the world over are committed to provide entertaining, informative and engaging content for their youngest viewers, and we at Genius Brands have a broad spectrum of programming that has proven its appeal around the globe,” said Deb Pierson, head of worldwide content distribution at Genius Brands.

“We are thrilled to work with Da Vinci Learning, Azoomee and the American Forces Network to bring our ‘content with a purpose’ to the families and young audiences in their respective regions.”

 

Saregama announces price reduction of Carvaan; GST reduction passed on to customer

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Saregama, the oldest music label and youngest movie studio has reduced the price of its popular digital audio player range: Carvaan and Carvaan Mini.

The variants of Carvaan that were originally priced at Rs 6490 and Rs 6990 will now be available at price point of Rs 5990 and Rs 6390 respectively.

Carvaan Mini that was available at Rs 2490 will now be sold at Rs 2290. The move comes in the wake of the newly announced GST reductionthe benefit of which the company has decided to pass on directly to its customers.

The price reduction is accompanied with the first brand film for SaregamaCarvaan released across the digital domain.

The film talks about a unique connect that people have with old songs, and how these songs become emblems of different phases of their lives.

Showcasing the relationship between a husband and wife over the years and how music defines the very essence of their being, the ad is effective and simple, in evoking a deep sense of nostalgia and pathos in the viewers’ minds.

This is extended in developing a special bond with the couple’s son as well and positions SaregamaCarvaan as the perfect gift for the parents.

VikramMehra, MD, Saregama shared his thoughts on the occasion, “SaregamaCarvaan has been universally accepted by all as a unique gifting product.. Music evokes the deepest and the most personal of emotions, and we wanted to extend this core thought in Carvaan’sbrand film.”

We wanted to tell an authentic story that rings true in every household. Through this TVC we have tried to narrate a story about the enduring fabric of a family and how SaregamaCarvaan can be the unique gift to tide over all phases of life. I hope this ad connects with everybody out there – its all heart,” he added.

 

 

Price Table

Product Old Price New Price
Carvaan Rs 6490/- Rs 5990/-
Carvaan Premium Rs 6990/- Rs 6390/-
Carvaan Mini Rs 2490/- Rs 2290/-

 

ProSiebenSat.1 Licensing acquires 1stinternational franchise on a global scale

ProSiebenSat.1 Licensing has acquired its first international franchise on a global scale. From now on, ProSiebenSat.1 Group’s licensing company will represent the license rights to the children’s animated series Pat the Dog around the world.

Pat the Dog is the TV adaptation of the globally successful mobile game Space Dog with more than 45 million users. The series follows the adventures of a dog named Pat, who will go to any lengths to make his owner Lola happy and to keep her out of all sorts of trouble. Lola is always full of new ideas, but she never sees them through to the end. So Pat often has to put the chaos this causes back to rights. The series is produced by Superprod and Animoka Studios. The currently 78 episodes are broadcast in over 180 countries, including on RTBF and VRT in Belgium, TSR in Switzerland, TV3 and Disney in Spain, Radio Canada, Discovery Kids in Latin America, Turner in EMEA & Asia Pacific, and the Disney Channel in the USA. In Germany, the first season of the TV series is already airing on Cartoon Network and will air on the Disney Channel in 2018. The second season is in preproduction.

The licensing company has thus augmented its portfolio with a brand for the target group of children aged 6 to 9. The license agreement was signed with the French companies Superprod and Superights.

“Pat the Dog is action coupled with loads of humor and emotions for the whole family. We are proud to be representing the licensing for this franchise internationally from now on. With Pat the Dog, we have acquired a high-quality CGI animation that occupies a unique brand position between “boysy” superheroes and “girly” princesses,” informs Robert Merkel, Managing Director of ProSiebenSat.1 Licensing.

The international license marketing of Pat the Dog is based on cooperation with leading, independent licensing companies. All partners have excellent licensing expertise and are the “best in class” in their regions.

ProSiebenSat.1 Licensing GmbH specializes in ProSiebenSat.1 Group’s licensing business. It provides clients with licenses and promotional rights for successful in-house station and program brands like Galileo, Germany’s Next Topmodel, and The Voice of Germany.

 

Pocketwatch in new partnerships with two top YouTube creators

 

Adding to its existing portfolio of YouTube mega-brands, pocket.watch has announced new partnerships with two top YouTube creators namely EvanTube and CaptainSparklez.The two join earlier announced partners Ryan Toys Review, the largest channel based in the US and HobbyKidsTV.

EvanTube, encompassing a portfolio of kids an family channels including EvanTubeHD, JillianTubeHD and EvanTubeGaming, was launched over six years ago and has amassed over 5 billion lifetime views and 9 million subscribers. On the other hand, CaptainSparklez, a gaming entertainment channel created by Jordan Maron, has accumulated over 10 million subscribers and over 3 billion views over its seven year lifetime.

In just six months, pocket.watch has garnered over one billion monthly views across twenty YouTube channels with a combined subscriber base of over 34 million. Pocket.watch’s team of great executives is building something unique in kids and family entertainment and we know we can work together to grow our brand and bring it to a much wider audience in many new places.” said Jared, creator of the EvanTube channels.

With these two new partners, pocket.watch continues to build its franchise brand portfolio. And in a move to further grow and extend pocket.watch’s franchises, the company has formed a new partnership with Simon Spotlight, a division of Simon & Schuster Children’s Publishing, that will create books under the pocket.watch brand.

“I’m incredibly excited to bring EvanTube and CaptainSparklez into the pocket.watch family.” said pocket.watch CEO Chris M. Williams. “While all of our creator partners have seen tremendous success on YouTube,” Williams adds, “we’ve only scratched the surface for growing their brands with premium series, licensed merchandise, games, live events and, of course, books through our new Simon Spotlight imprint.”

The imprint underscores pocket.watch’s continued momentum in growing its franchise brands which includes four of the biggest kids and family brands on YouTube and its original IP including the previously announced premium series Skoogle created by Kenan Thompson (Saturday Night Live) and HobbyKids Adventures created by Butch Hartman (Fairly OddParents) based on HobbyKidsTV, and other unannounced properties that comprise the company’s original slate of fifteen-and-counting series. The first books from the new imprint are scheduled to publish in late fall 2018.

“Pocket.watch has a great portfolio of kids and family franchise brands and original IP that are ripe for growth through books and we couldn’t be more enthusiastic about the prospects of this groundbreaking partnership.” said Valerie Garfield, Vice President, Publisher, Novelty & Licensed Publishing, for Simon & Schuster Children’s Publishing.

To help the media company manage its continued growth, pocket.watch has appointed Bruce Gordon as its Chief Financial Officer. Bruce is a 30-year Walt Disney Company financial vet, who spent his last ten years at Disney as the CFO of Disney Interactive, making him the perfect CFO to oversee pocket.watch’s diverse monetization model.

 

PepsiCo joins forces with Cotton Citizen to develop a Pepsi-themed capsule collection

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In a deal brokered by The Joester Loria Group, PepsiCo has joined forces with Cotton Citizen to develop a Pepsi-themed capsule collection for men and women.

The 15-piece capsule draws inspiration from the iconic ‘90s Pepsi advertising campaign will feature Cotton Citizen’s best-selling silhouettes including the men’s Cobain hoodie, women’s Milan crop zip hoodie and all-new denim styles, which feature custom washes and dyes inspired by Pepsi’s colors.

“Pepsi is one of the most iconic American brands in existence and is so distinctive to American culture,” commented Adam Vanunu, founder and creative director, Cotton Citizen. “Especially growing up in the ‘90s, Pepsi created some memorable moments that still inspire me.  We’re excited to continue telling the Pepsi story through the special dyes and treatments we developed exclusively for this collaboration collection.”

The Cotton Citizen x Pepsi capsule collection is now available exclusively at the Melrose Place Cotton Citizen flagship store in Los Angeles. The range will also be available at select retailers at a later date.