Sunday, June 14, 2026
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Toy State partners with The Walt Disney Company

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Toy State has partnered with The Walt Disney Company to develop products based on Marvel Comics superheroes.

The Norwood, Massachusetts-based toy company that specialises in lights and sound and radio-controlled vehicles has been granted rights to expand its fleet with characters from the Marvel Universe including Spider-Man, Hulk, Iron Man, Captain America and Rocket Raccoon.

The company’s initial offerings, set to hit US retail this fall, will feature motorized vehicles with realistic sounds and lights, as well as all-terrain vehicles.

Toy State is not unknown to superheroes. In 2015, the company inked a global deal with Warner Bros. Consumer Products to make licensed remote-control vehicles based on the DC Super Friends brand. The line featured characters including Batman, Superman and Wonder Woman.

 

Powerpuff Girls Emporium comes up in London’s Soho district

A new Powerpuff Girls Emporium has come up in London’s Soho district. The immersive pop-up experience opened yetserday and will run until Saturday, June 3.

Both kids and adults can explore the pop-up, which features a makeup and nail bar complete with a punching bag, a Powerpuff Yourself area that allows guests to customize tote bags, snake and rabbit petting, a colouring wall and a power science laboratory.

Singer and presenter Alesha Dixon unveiled the pop-up before it officially opened its doors. The shop has been designed by Cartoon Network EMEA.

The pop-up experience comes as the brand continues to expand throughout the UK. The mass-market merchandise rollout in the territory kicked off in January with a line from global master toy partner Spin Master.

The Powerpuff Girls currently airs on Cartoon Network in the UK. Rebooted last year, the series has been renewed for a second season.

Pop-up shops are proving to be popular, as Australian toyco Moose Toys recently announced a pop-up experience of its own to celebrate the launch of World Vacation, the eighth iteration of its hit Shopkins collectible line hitting New York from June 17 to 19.

 

Kennedy Publishing to put into market new magazine inspired by the collectable toys Num Noms

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A new magazine inspired by the collectable toys Num Noms will throng the markets this July across the UK and Ireland.

The monthly magazine brought out by Kennedy Publishing and MGA Entertainment will boast of 36 pages and will be packed with puzzles, competitions, colouring and exclusive Num Noms branded gifts and stickers for girls aged from five to nine to enjoy

“We are delighted to be working with MGA on the new Num Noms magazine. A cupful of cuteness and a spoonful of surprise make Num Noms. We’ve added a generous helping of fun, a packet of puzzles and the sweetest of stories to make the perfect recipe for Num Noms magazine,” said Sophie Rowlands, licensing manager at Kennedy Publishing.

“The high quality editorial and design, combined with strong support at retail, puts us in an excellent position to launch a successful magazine based on these sweet-smelling collectables, Sophie added.”

The magazine has already secured listings and promotions at key retailers and independents.

Irregular Choice launches footwear line themed around classic Disney characters

As a follow up to last year’s successful Cinderella and Alice in Wonderland ranges, Britain’s fashion brand Irregular Choice has launched a line of footwear themed around classic Disney characters.

The line will include a total of 45 shoe and accessory looks focussed on styles for young girls and women including ballet flats, sandals, sneakers, heels, Mary Janes, platforms and cowboy boots.

The collection is currently available from the Irregular Choice website with prices for footwear ranging from £129 to £189 and accessories starting at £24.99.

Priced from $175 to $265 in the US, the Irregular Choice x Mickey Mouse & Friends collection is available from online retailers including Tiltedsole.com, Fun.com, Sidecca.com, Ashburyskies.com and Uniquevintage.com.

 

Atlantyca Entertainment in a spate of deals for animated series Geronimo Stilton

Atlantyca Entertainment has secured a new multi-territory broadcast deal that will bring the newest seasons of animated series Geronimo Stilton and The New Adventures of Geronimo Stilton to viewers throughout Central Europe and the Baltics.

Inspired by the popular books, Geronimo Stilton follows the life and adventures of the super famous mouse journalist and head of the Geronimo Stilton Media Group.

Together with his fearless nephew Benjamin, his funny cousin Trap and his sister and daring special correspondent Thea, he scours New Mouse City for new scoops, travelling the world from exotic islands, to the frozen arctic and scary jungles!

Interestingly,Children’s broadcaster Minimax has renewed Geronimo Stilton: The Animated Series seasons 1 and 2 and has acquired the third season The New Adventures of Geronimo Stilton for its channels in Hungary, Czech Republic, Slovakia, Romania, Moldova, Serbia, Montenegro, Bosnia and Herzegovina, Kosovo, Macedonia, Slovenia and Croatia.

Atlantyca has also secured a deal for the renewal of seasons 1 and 2 plus The New Adventures of Geronimo Stilton for EER, Estonia’s public broadcaster.

Seasons 1 and 2 jointly produced by RAI Fiction, France Television and M6, have been sold in more than 130 countries.

 

Superights licenses two animated series to UYoung Culture & Media Group in China

Indie French distributor Superights has licensed two animated series namely Helen’s Little School and Boyster to UYoung Culture & Media Group which will represent all TV, home entertainment and digital rights for both shows in mainland China.

“We are thrilled of this first collaboration with UYoung. We feel there could be no best partners for our shows in China,” observed Morgann Favennec, Deputy MD in charge of international sales & acquisitions at Superights.

Produced by Superprod and Muse Entertainment, Helen’s Little School is a pre-school-targeted comedy which promotes social development starring five-year-old Helen and her very special toy students.

The show will start telecasting from next fall on France 5; Tele-Quebec, TFO, Knowledge Network, BBC Kids (Canada); and Discovery’s DKids (Latin America).

Boyster is a kids’ comedy animation from Je Suis Bien Content produced in association with The Walt Disney Company EMEA.

The hilarious adventures of the young man/mollusc are already winning over fans on channels from France Televisions, Disney (USA, Southeast Asiea, India, Japan, LatAm), Animax (S. Korea) and TV5 (global French-speaking).

SPE opens licensing arm in China

 

In a first, the consumer products division of Sony Pictures Entertainment (SPE) has established its first-ever Shanghai-based licensing office. It has also tapped Sabrina Gu to lead the charge as director of consumer products, China.

In this particular role, Gu will expand SPE’s licensing opportunities in the region and lead relationships with partners in the territory. She will continue to report to Joseph Liao, CMO Beijing, and to Jamie Stevens, EVP worldwide consumer products.

Earlier, Gu held CP roles at Disney from 2004 to 2013, before moving to Mattel Asia Pacific as softline category head in 2014. In 2016, she joined Sony Pictures Entertainment as consumer products head.

The new Shanghai office is intended to further SPE’s ongoing global reorientation and its commitment to bolstering its presence in international territories.

According to SPE, China has become increasingly important to the growth of the company’s IP from both a box-office standpoint and an ancillary business perspective.

Recently, Sony has made several licensing announcements surrounding its The Emoji Movie feature, as the animated film speeds towards its July 28 release.

 

Mia and me in the eye of several broadcasters

So much has Mia and me been liked that it has attracted the eyes of broadcasters from all around the world.

Like for instance, Germany’s m4e has signed a number of global broadcast deals for this girl-skewing series.

The show was acquired by m4e last June, when the company took a 45% stake in the international rights (excluding Italy) to the property.

Hahn Film purchased the remaining 5% of Rainbow’s original 50% stake. Studio 100 then purchased a majority stake in m4e in January.

The series has also been picked up in the Nordic territories like  Benelux, Estonia, Portugal, France, French-speaking Africa, Australia and Thailand.

In fact, it is Nickelodeon that has taken season three to the Nordic territories for its pay-TV rights operations as well as taking free-TV and pay-TV rights for Benelux.

On the other hand, Estonian Public Broadcasting ERR has picked up free-TV rights for its channel ETV2. The show’s pay-TV rights were picked up in Portugal by Canal Panda owner Dreamia while Turner has acquired pay-TV rights in France, Belgium, Luxemburg, Monaco, Switzerland and French-speaking Africa.

Thailand’s TIGA Co. acquired pay-TV rights, and Australia’s Channel 11 snapped up free-TV rights for all three seasons.

In South America, Brazil’s Globosat has renewed its pay-TV rights for season one.

Season three has already premiered in Germany on KiKA.

On the toy front, Simba Toys has picked up the toy license for Mia and me in February while Playthings will be launching in Germany, Austria and Switzerland in 2018 before rolling out globally.

The 78 x 23-minute show created by Gerhard Hahn  is produced by Hahn & m4e Productions, along with Rainbow and ZDF.

 

Penguin Random acquires publishing rights of SLR Productions’ animated series Lexi & Lottie

The publishing rights of SLR Productions’ animated series Lexi & Lottie has been acquired by Penguin Random House Australia. It will create storybooks and activity books aimed at Australian tweens.

The line will start off with two storybooks viz Here Kitty, Kitty and Art for Art’s Sake as well as two activity books based on the 26 x 24-minute detective comedy series.

The stories will be penned by SLR Productions’ script producer Melanie Alexander who also writes for the TV series. The new material will also include artwork from SLR Productions.

The show, aimed at six- to nine-year-olds, follows twin detectives on their adventures at Appleton Animal Park.

It currently airs in Australia on free-to-air channel Eleven, and is slated to bow on Super RTL in Germany in July.

 

DHX Media licenses 2,400 hours of kids content across five video-on-demand (VOD) services in China

In a deal, DHX Media, the world’s leading independent, pure-play children’s content company has licensed more than 2,400 half-hours of pre-school and kids’ content across five video-on-demand (VOD) services in China.

Josh Scherba, SVP Distribution at DHX Media, said: “Our kids’ content performs incredibly well in this major market, as evidenced by the deals we have signed with China’s largest streaming and linear broadcasters over the past two years for a significant volume of library content. These newest deals further underscore our position as the go-to distributor for kids’ content with proven global appeal.”

The deals cover 19 series including classic Teletubbies, Caillou, Yo Gabba Gabba!, Twirlywoos, Inspector Gadget, Super WHY! and Messy Goes to OKIDO.

Shanghai Media Group has licensed a slate of 986 half-hours for its Best TV and SiTV platforms, while SVOD service Mango has taken 468 half-hours of shows.

In further deals, PPLive has picked up 519 half-hours for its SVOD service and Youku Tudou has licensed 390 half-hours. In addition, iQiyi has added 51 half-hours to complement the 400 half-hours of DHX Media content already airing on its platform.

DHX Media content has an established and growing presence in China in both English and Mandarin. More than 6,100 half-hours of the Company’s kids’ content is currently available on China’s top digital services, extending across 13 VOD platforms including Alibaba, LeTV, as well as a partnership with China’s state broadcaster China National Television.