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Federation Kids & Family ties up with China-based Uyoung to distribute The Ollie & Moon Show

Rutika Malaviya
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Federation Kids & Family ties up with China-based Uyoung to distribute The Ollie & Moon Show

In a far-reaching, multi-platform deal, premium kids content distributor Federation Kids & Family has partnered with Chinese family entertainment company Uyoung for its hit pre-school show The Ollie & Moon Show (52 x 11) along with its sister production company Cottonwood Media. Uyoung has acquired all SVOD, broadcast and licensing rights for mainland China.

As one of the fastest growing and most prestigious children’s and family production, TV sales and merchandising companies in China, Uyoung is perfectly positioned to give The Ollie & Moon Show a solid foothold in the largest and fastest growing market in Asia.

The popular show that stars two cute and kooky cats with a knack for spinning everyday life into zany globetrotting adventures is already being broadcast in over 160 territories across three continents including in the US where it recently earned the coveted Common Sense Media Seal. The prestigious endorsement recognizes “standout new shows that offer exceptional media experiences for families to watch, talk about, and learn from together.”

Clara Yang, VP International Business Uyoung said, “Cats are considered lucky mascots in China so we feel very lucky and delighted to be representing this exciting new property in the region. With strong visual humour we think The Ollie & Moon Show has all the ingredients to deliver success in China.”

“We are delighted to take our first foray into China with the best partner possible, and are proud to work with a company that shares our love for great creative work,” added David Michel, President of Cottonwood Media and Federation Kids & Family. “Uyoung’s commitment to a broad-based licensing program is key to OLLIE & MOON’s success, and we are excited to see how it will perform with the Chinese audience, both on TV and in consumer products.”

The Ollie & Moon Show has been acquired by leading networks worldwide including Universal Kids’ Sprout (US), Netflix (US, Canada), France Television (France), Discovery Kids (LatAm, Middle East), TVO (Canada), VRT (Belgium), and Knowledge (Canada), among others.

Produced by leading French Kids Content company Cottonwood Media, the series is based on the best-selling Ollie & Moon books created by author and illustrator Diane Kredensor. Kredensor, who is also a creative producer on the show, is an Emmy Award-winning artist, director and producer whose credits include Pinky and the Brain and Clifford the Big Red Dog. The show was developed in collaboration with Kredensor by Robert Vargas and David Michel.

 

 

 

Koko Rose Media in partnership with Japanese brand agency Honmoku File

Rutika Malaviya
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0
Koko Rose Media in partnership with Japanese brand agency Honmoku File

Koko Rose Media has got into a partnership with specialist Japanese brand agency Honmoku File for arts & lifestyle brand DEER Little Forest created by Jo Rose.

The far-ranging agreement will see Honmoku File introduce and establish the brand in Japan as a high-end, long-term property across licensing and publishing.

Established in 1992 by President Nobutaka Nagai, Honmoku File specialises in representing high quality properties derived from the field of design, arts, and traditional crafts.

Its main fields of expertise include: coordination of brand activities and licensing; design planning including textile and art; manufacturing supply chain management; and the wholesaling of textiles, clothing and personal accessories.

Honmoku File forged a singular place in the Japanese market designing and developing original products based on Disneyland and DisneySea characters for an adult target, virtually pioneering the market of selling kids-oriented brands to older demographics.

Honmoku File’s comprehensive, cross-platform campaign to introduce Deer Little Forest to the Japanese market will kick off in 2018 by establishing a publishing strategy to develop locally adapted book concepts (picture book, arts & crafts, activity books, etc); followed by partnerships with department stores, textile companies and apparel companies; and a massive launch of the brand at Japan Licensing Expo 2018.

Nobutaka Nagai, President of Honmoku File said, “I am very proud to introduce DEER Little Forest in Japan jointly with Koko Rose Media. In Japan there have been many merchandized products based on European and US characters, but Deer Little Forest with its refined, elegant and well-rounded look, and “chic” appeal – stands out from all the other characters in the market to date. We are very privileged to help develop Deer Little Forest as an evergreen character brand in Japan.”

Lisa Hryniewicz, managing Director of Koko Rose Media added, “We are truly excited to partner with Mr. Nagai and his team, who have shown a genuine passion for and understanding of our brand. Their dedication to developing properties with aesthetic quality and inherent value is perfectly in line with our brand, and their singular experience in marketing to older demographics, not just kids, is exactly what will make DEER Little Forest a long-term success in Japan.”

DEER Little Forest is a singular Arts & Lifestyle brand created by Jo Rose featuring her signature, instantly recognizable animal designs. Jo’s designs are being developed across a broad range of categories, including publishing, with a new 32-page picture book THE BIG BERRY HUNT under submission in the UK and US. The timeless tale follows a group of friends who learn the importance of offering a helping hand – even if it gets in the way of cake!

It is represented by top agents around the world including THIS IS IRIS (UK, Ireland), Icon Licensing (Russia, CIS) and Empire Multimedia (China, SE Asia). All rights are held by Koko Rose Media, a joint venture between Managing Director Lisa Hryniewicz and Creative Director Jo Rose.  Jo’s other creations include Flora of the Forest (52 x 11), a preschool animation series in development with three-time Emmy winning Executive Producer Karen Fowler.

DHX Media licenses 450 hours of kids content to China-based Tenent

Rutika Malaviya
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0
DHX Media licenses 450 hours of kids content to China-based Tenent

DHX Media has licensed more than 450 half-hours of kids’ content to leading Chinese entertainment and social media platform Tencent.

The multi-year deal covers DHX’s new Inspector Gadget and Teletubbies series as well as Twirlywoos, Super WHY!, Animal Mechanicals and, on an exclusive basis the classic Strawberry Shortcake cartoon. These titles and more will be available to kids across mainland China via Tencent’s streaming services.

Till date, DHX Media has licensed more than 11,000 half-hours of content across numerous digital and linear services in China, leveraging more than 2,700 half-hours of Mandarin-dubbed content in its library.

“As we continue to build on the tremendous opportunity for children’s content and brands in China, leading streaming companies like Tencent are looking to DHX Media as a key supplier of quality shows that children love,” said Josh Scherba, EVP Distribution and Content, DHX Media. “We are thrilled to launch into this new relationship with Tencent who have an incredibly robust and growing presence across the internet in China making their highly popular streaming platforms perfect for delivering top DHX Media series like Teletubbies, Inspector Gadget, Strawberry Shortcake and others to millions of viewers.”

Tencent is one of the world’s largest technology companies and a dominant internet player in China. It recently became the first Chinese technology firm to cross US$500 billion in market capitalization trading on the Hong Kong Stock Exchange, joining the ranks of Apple, Alphabet, Microsoft, Amazon and Facebook.

 

Naturals opens restaurant in Chennai

licensing
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Naturals opens restaurant in Chennai

 

Beauty salon chain Naturals has licensed a third party to open Naturals brand restaurants. Under the license it has thrown open a Naturals retaurant in Chennai.

According to CK Kumaravel, founder and CEO, Groom India Salon and Spa Pvt Ltd that runs Naturals, it will allow the brand licensee to open more restaurants through franchisee model.

You can soon expect juice shops, organic products outlets and gym, he smiling said.

The casual dining restaurant follows the ‘chipotle’ concept, where the consumers can select Indian rice, bread, two starters, vegetarian and non-vegetarian options. “We have Indianised the concept to suit the locals,” Kumaravel informed. The restaurant that opened recently was set up by the brand licensee at an investment of Rs.20 lakh.

On licensing the brand, Kumaravel observed that it was the right time for brand licensing to tap the revenue from royalty on the licence. “The awareness about franchise and brand licensing are going up,” he added. But the challenge in brand licensing is that there are interest only in licensing international brands. And that is where the company is lagging in even though they have good products,” he lamented.

Naturals, that operates over 500 salons across India under franchisee model, plans to increase the network to 3,000 next year.

PepsiCo inks licensing deal to launch footwear

licensing
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PepsiCo inks licensing deal to launch footwear

PepsiCo, the US snacks and beverage maker,has got into a licensing deal with local licensing firm DVB Brands.

As part of the deal, the latter will launch lifestyle-based sports footwear in the country, a brand extension which has taken the wind off industry experts.

The move is driven by PepsiCo globally, and not the Indian firm. PepsiCo senior VP, Global Beverage Group, Kristin Patrick said: “Our iconic brands have enabled us to provide consumers with new ways to engage with PepsiCo – whether it be in a can or apparel or accessories. We are creating new opportunities for consumers to engage with our brands across multiple touch points and with strong partnerships with brands including Zara, H&M and Fila.”

Industry experts say while licensing is a legitimate way to enter new businesses, the extension of a cola or food brand into shoes will not work and will damage the core brand while revenues from the extension could be minimal.

Ducati India starts deliveries of Diavel Diesel in India

licensing
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Ducati India starts deliveries of Diavel Diesel in India

Ducati has started to give the deliveries of Diavel Diesel in India. Introduced in the country at  Rs 21,72,000 (Ex-showroom India), the Ducati Diavel Diesel is a collaboration with premium fashion brand Diesel of which only 666 units have been produced globally.

Inspired by the energetic dynamism of a post-apocalyptic future, the motorcycle the collaboration between Andrea Rosso, creative director of premium casual wear brand Diesel Licensing and the Ducati Design Center in Italy.

The Ducati Diavel Diesel is powered by the Testastretta 11° L-Twin, liquid cooled 1,198.4cc engine producing 150bhp and 123Nm of torque. The motorcycle comes equipped with the Ducati Safety Pack (ABS and Ducati Traction Control) and Riding Modes.

The Ducati Diavel Diesel distinguishes itself with hand-brushed stainless steel superstructure with visible welding and rivets and the red colour on the air intake covers, Brembo front brake callipers, five chain links and the LCD dashboard.

Another detailed work on the bike is the exhaust system which is painted with black Zircotec ceramic coating and black silencers with machined ends on which the new pyramid motif appears.

Ducati India Managing Director Sergi Canovas Garriga has reportedly said, “The Diavel family has been one of the bestsellers in our portfolio. The Ducati Diavel Diesel is a very special motorcycle that exemplifies craftsmanship and style in every detail. Our dealers have seen a lot of interest in this limited edition motorcycle and deliveries have started in India.”

Ducati India has also launched special festive season offers on select motorcycles including exclusive finance schemes, exchange offers and apparel and accessory benefits of up to Rs 1,00,000 for a limited period.

With just 666 units produced till yet, the Ducati Diavel Diesel could be a rare find in the future. With its unique design by the Diesel brand, the Diavel Diesel is undoubtedly unique.

Ducati Motor Holding S.p.A. is an Italian company that designs and manufactures motorcycles. Headquartered in Bologna, Italy, Ducati is owned by German automotive manufacturer Audi through its Italian subsidiary Lamborghini which is all owned by the Volkswagen Group.

 

 

9 Story Media Group in a number of broadcast deals

licensing
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9 Story Media Group in a number of broadcast deals

9 Story Media Group has secured a number of deals across Asia Pacific for its portfolio of kids and family content.

Over 550 episodes have been licensed to broadcasters and content partners across the territory with agreements spanning South East Asia, India, Taiwan and Australia.

Peg + Cat, Wild Kratts, 3 Amigonauts and Camp Lakebottom are among the series to have been sold to the region.

BBC Worldwide has picked up seasons one and two of Peg + Cat, the Emmy award winning pre-school series, for its CBeebies pay TV channel in Asia, while PTS Taiwan has come on board for the third season of Wild Kratts.

ABC ME Australia has licensed Nerds and Monsters season two and Camp Lakebottom season three; Discovery Asia has acquired the fifth season of Wild Kratts, the first season of Nature cat and the fourth season of Finding Stuff Out.

Disney India has licensed the animated comedies Get Ace and 3 Amigonauts while Voot India has acquired a trio of library titles for its various digital platforms.

 

Smiley Company in a deal with Uniqlo

licensing
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Smiley Company in a deal with Uniqlo

The Smiley Company has entered into a deal with Uniqlo that will see the retailer create a range of t-shirts inspired by the Rubik’s brand.

To hit retail outlets in early 2018, the street wear inspired prints will launch across Uniqlo’s global distribution network of over 1,500 stores.

It further underlines the demand for Rubik’s product outside of traditional channels.

Smiley CEO Nicolas Loufrani said, “As Rubik’s sales continue to build globally, so does the confidence of new partners in the brand extension. We are really now seeing the benefits of the hard work of my team in spreading the message of these successes at retail.

“We are also now starting to see the tangible benefits of all the trade shows we have been showing at,” he added.

 

Toys ‘R’ US’s UK division seeks creditor approval to reposition its real estate portfolio

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Toys ‘R’ US’s UK division seeks creditor approval to reposition its real estate portfolio

 

As part of the company’s ongoing financial restructuring efforts, Toys ‘R’ Us U.K. is instigating a Company Voluntary Arrangement (CVA) that will seek creditor approval to reposition its real estate portfolio for future growth.

By way of the CVA process, TRU U.K. has submitted a comprehensive operational restructuring plan to its creditors and will solicit their approval of the plan over the next several weeks.

If approved by creditors, the CVA plan will substantially reduce the U.K. company’s rental obligations and will allow it to move into a new business model.

The CVA process will not impact any Toys ‘R’ US entities or stakeholders outside of the U.K. Besides, the announcement should have no effect on U.K. consumers shopping in the Christmas and New Year period.

The process is also likely to shutter at least 26 stores, which the company intends to commence in spring 2018.

“Like many U.K. retailers in today’s market environment, we need to transform our business so that we have a platform that can better meet customers’ evolving needs,” observed Steve Knights, managing director, TRU U.K. “The decision to propose this CVA was a difficult one, but we determined it is the best path forward to make essential changes to the business. Our newer, smaller, more interactive stores are in the right shopping locations and are trading well, while our new website has generated significant growth in online and click-and-collect sales.”

“But the warehouse style stores we opened in the 1980’s and 1990’s, while successful in the early days, are too big and expensive to run in the current retail environment. The business has been loss making in recent years and so we need to take strong and decisive action to accelerate the transformation,” he added.

It has also been heard that Toys R Us has confirmed that it will begin closing UK stores from spring 2018, with at least 26 stores earmarked.

The retailer reiterated that there would be no changes over the crucial festive period, however during the next year it would look to “transform” the business so that it can better meet customers’ evolving needs.

Once the closures begin, TRU will look to redeploy staff to smaller ‘more interactive’ stores.

 

 

Next Licensing Expo China to be held from July 25 to 27, 2018 iin Shanghai

licensing
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Next Licensing Expo China to be held from July 25 to 27, 2018 iin Shanghai

In an announcement it has been revealed that the Licensing Expo China will hold its second annual event from July 25to 27,next year at the National Exhibition Convention Center, Shanghai.

Due to the Chinese licensing industry’s continued growth, the event’s space has been widened 20,000-square-meters that will feature a number of brands spanning animation, film/TV/broadcast, entertainment, sports, games, museum/culture/art, corporate brands and character brands.

Select exhibitors who have already confirmed their presence include Alpha Animation Brand Management, Fantawild Animation, Shanghai Animation Film Studio and UYoung Culture & Media Co., among others.

This year’s Licensing Expo China will also place host to several specialized zones catering to trending licensing categories. The Film, Television and Entertainment Zone will cover film, TV, video, gaming, entertainment and more.

In addition to the show, Licensing Expo China and LIMA will organize and host the second annual China Licensing Awards that honours renowned experts, industry leaders and media for their innovation and creativity.

A Licensing Seminar Program will also take place during the three-day event. The Seminar Program will be supported by LIMA and will see industry experts discuss trends, share their knowledge and provide insights to help others grow their licensing businesses.

“We’re excited to be working with LIMA and our UBM China colleagues to bring Licensing Expo China back to Shanghai in July. The expanded floor plan and new zones will mean more exhibitors and an easy-to-navigate show floor,” says Jessica Blue, senior vice president, Global Licensing Group, UBM. “The new Matchmaking Service will provide attendees and exhibitors with a way to enhance the quality and success rate of meeting and grow their businesses.”

This year’s show will also be co-located with CBME, the world’s largest children’s tradeshow, for the second consecutive year.

 

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