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Canterbury named official sports apparel supplier for RWC 2019, World Rugby

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Canterbury named official sports apparel supplier for RWC 2019, World Rugby

World Rugby has announced the appointment of Canterbury to become the official sports apparel supplier of Rugby World Cup 2019 and World Rugby.

Under the deal, brokered by World Rugby’s master licensee IMG, Canterbury will develop unique co-branded technical sports apparel collections for Rugby World Cup 2019, with the first official licensed merchandise going on sale from September in Japan and by the end of the year for the rest of the world.

World Rugby CEO Brett Gosper said, “World Rugby and Canterbury enjoy a successful Rugby World Cup relationship that stretches back to 2011, and we look forward to jointly developing a range of performance wear for our match officials, technical staff and a great range of merchandise for fans.”

The announcement extends Canterbury’s association with Rugby World Cup to three tournaments and builds on the successful partnership as the official apparel supplier to World Rugby’s elite 15s and sevens match officials.

Kunio Morimoto, President of Canterbury, Japan said, “We are delighted to be part of Asia’s first Rugby World Cup as the Official Sports Apparel Supplier for 2019. We cannot wait to support the event with our leading products and extensive experience, and contribute to the continued growth and promotion of the sport. We are looking forward to welcoming the world’s most prestigious rugby tournament, Rugby World Cup 2019, to Asia for the very first time.”

The two-year deal encompasses Rugby World Cup 2019, the World Rugby U20 Championship, elite 15s and Sevens match officials and World Rugby technical official apparel.

Bruno Maglione, President of Licensing, IMG, said, “With Canterbury having over 100 years of rugby apparel expertise, we are delighted to have signed this innovative sports brand as World Rugby and Rugby World Cup 2019’s official apparel supplier. Having previously kitted out Japan, England, Ireland & the British and Irish Lions 2017 Tour, Canterbury is a leading supplier and the perfect fit for these pinnacle global tournaments.”

Founded in 1904, Canterbury Clothing Company has dedicated itself to producing stylish, crafted and longwearing rugby apparel and training gear.

One of the world’s largest and best-loved major sports events, the Rugby World Cup has consistently grown in size, coverage and scope since the inaugural event took place in 1987, and is set to break new frontiers as it makes its Asian debut in Japan in 2019.

India’s Nazara Technologies acquires 70% stake in Kenyan sports betting firm

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India’s Nazara Technologies acquires 70% stake in Kenyan sports betting firm

Despite ongoing uncertainties regarding local tax compulsions, India-based social and mobile gaming operator Nazara Technologies has bought into Kenya’s real-money sports betting market.

If a report in Weetracker is to be believed, Nazara has bought a 70% stake in the Kenyan subsidiary NZ World Kenya Ltd, while the remaining 30% stake will be controlled by its local partner.

It also has secured a betting license from the ‘Betting Control Board of Kenya’ to operate certain products within the gamut of the permit.

The company has a focus on emerging markets such as India, Middle East, Latin America and Africa for its products.

Nazara plans to introduce its existing products into the Kenyan market, including its social prediction sports and fantasy sports apps, developed by its investee company Mastermind Sports. The product is a real-time social prediction sports game where players can bet real-time among their friends.

The real-money products will launch in Kenya ahead of this month’s kickoff of the 2018 FIFA World Cup in Russia.

“Real money gaming is popular in African countries like Nigeria, Ghana, Cameroon in addition to Kenya, primarily on account of a well laid out and clear licensing framework. We will leverage Nazara’s on-ground network built over the past few years, focusing on the sports betting and fantasy market in African countries, beginning with FIFA 18,” Manish Agarwal, CEO of Nazara Technologies told ET.

NZ World will focus on players in the age group of 20 to 45 and expect to see individual monetary transactions worth Rs 20-25 take place on a daily basis, through the real money game launch.

Pratik Shah, Founder & CEO, Mastermind Sports said, “Worldwide, real-money sports gaming is becoming mainstream. We’re excited to create a differentiated product experience by leveraging fan insights & our technology expertise. We believe that Africa, starting with Kenya, presents a growth opportunity for us with their appetite for live sports gaming”.

Recently, the US Supreme Court in a majority verdict in Murphy (Governor of New Jersey) versus National Collegiate Athletic Association abolished the Professional and Amateur Sports Protection Act, 1992 (PASPA) on May 14. PASPA was a federal legislation that prevented states from promoting, operating, licensing and authorizing sports betting.

In India, Nazara has licensed mobile gaming rights to popular IPs like Virat Kohli, Hrithik Roshan, Chhota Bheem, among others.

Headquartered in Mumbai, the company has offices in Dubai, London, Africa, and Singapore and has its operations in 61 countries across emerging markets.

After Musical.ly, Facebook music feature allows lip-sync of songs

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After Musical.ly, Facebook music feature allows lip-sync of songs

Move over Musical.ly! Now Facebook unveiled its first personalized features as part of licensing deals with music labels. With this, users will be able to lip-sync live to their favorite tunes.

Dubbed Lip Sync Live, the feature looks set to be a competitor to Musical.ly, the popular karaoke-inspired app that originated in China.

Under the new lip-sync function, Facebook users will be able to select hit songs to share on their live streams. As the music plays, those tuning in will see their friends sing, dance or do whatever else the music inspires them to do.

Facebook also said it would allow users to incorporate licensed music to accompany video posts, initially in select markets and eventually around the world.

Here’s what a user can do with the new feature:

  • Users can also post descriptions of lip-sync performances.
  • Viewers will also get a chance to click and follow the musician on Facebook.

“We’re looking forward to continuing to work with the music industry to create new ways for people to connect and express themselves through music across our family of apps,” Facebook said in an official statement.

“With Lip Sync Live, you can express yourself with music from a variety of genres in real time. So, whether you prefer songs like ‘Happier’ by Ed Sheeran or ‘God’s Plan’ by Drake, Lip Sync Live lets you bring friends and family into spontaneous musical moments,” Facebook’s press statement further added.

The new features come several months after the company sealed licensing agreements with the three major music label conglomerates.

The social networking giant had signed a licensing agreement with major record label Warner Music that will cover the music company’s recorded music and music publishing catalogs for use in social media.

French authors’ rights society Sacem had also signed a licensing deal with Facebook. In addition, the multi-year agreement also covers works from Wixen Music Publishing and Canadian society Socan.

The licensing agreements will help Facebook users include music more seamlessly.

Turner, The Maj Group to open ‘Cartoon Network Entertainment Park’ in Bali

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Turner, The Maj Group to open ‘Cartoon Network Entertainment Park’ in Bali

Turner Asia Pacific has announced a licensing partnership with Indonesian real-estate and hospitality investment company, The MAJ Group, to develop a 4.3-hectare entertainment park in Bali.

The announcement was made on June 6 at  IAAPA’s Asian Attractions Expo 2018 in Hong Kong.

The family destination will feature the island’s largest waterpark and an indoor entertainment centre splashed with Cartoon Network theming and unique sense of fun.

The entertainment park is slated to become fully operational in 2020. The development will include thrilling water rides, and massive surf and wave pools.

The integrated project will be a key part of The MAJ Nusa Dua complex, a premier tourist destination in southern Bali featuring world-class hotels and an award-winning golf course.

Ricky Ow, President of Turner Asia Pacific, said, “Turner and The MAJ Group share the same vision of creating the ultimate family destination in Indonesia, and the entertainment park will combine world-class design with unparalleled Balinese hospitality. Above all, it will offer guests genuine fun powered by Cartoon Network, Asia’s leading kids entertainment brand.”

This will be Indonesia’s first ever park to partner with an international brand, and it will be Cartoon Network’s first with both indoor and outdoor attractions.

The whole environment will be brought to life by live entertainment and performances featuring characters from shows such as Ben 10, We Bare Bears, The Powerpuff Girls and Adventure Time.

Gita Wirjawan, Chairman of The MAJ Group said “We are proud to be Turner’s partner of choice in bringing the Cartoon Network experience to Bali and game-changing the entertainment industry landscape in Indonesia. The new park will enhance the development of The MAJ Nusa Dua complex which will offer a full-suite of leading hospitality and entertainment choices for the whole family.”

Other Cartoon Network-branded projects licensed by Turner International include Cartoon Network Amazone in Thailand, IMG Worlds of Adventures in Dubai, Amaazia in India and Cartoon Network Wave cruise liner in Asia Pacific.

Cartoon Network is available in 29 countries throughout Asia Pacific and is currently seen in more than 135 million pay-TV homes.

The new park will further cement Bali as the premier family destination in Asia and one of the world’s top tourist locations.

Wunderbar Films ties up with Cover It Up for Kaala’s merchandise

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Wunderbar Films ties up with Cover It Up for Kaala’s merchandise

As the Rajinikanth fever grips nation, Wunderbar Films, has officially tied up with the creative design company Cover It Up, to make Kaala’s merchandise.

The Chennai based company have created a wide range of products, including posters, T shirts, mugs, laptop sleeves among others. In line with the film’s promos the designs have shades of grey, red, and black.

Cover It Up, was also the official merchandise partner for the previous Ranjith-Rajinikanth collaboration Kabali.

“The online sale started two weeks back and has been receiving a wonderful response from the people, even from countries such as Japan, fans are reaching out for the products. The product price ranges from Rs 249 to 500. Laptop sleeves are a tad costlier,” Ronak Sarda, design strategist at Cover It Up was quoted as saying from Exchange4Media.

Cover It up has tied up with Kashi and Abhirami theatres and stores in Chennai for the offline sale of merchandise. They are also in talks with other theatres for offline merchandise partnership.

Recently, Twitter launched a special emoji for Rajinikanth’s upcoming film “Kaala”.

An innovative marketing collaboration between Wunderbar Films, the emoji aims to delight Rajinikanth’s fans on Twitter by adding colour to the conversations and helping them connect to his character instantly.

The emoji appears next to the hashtag in the tweet and is inspired by Rajinikanth’s character from Kaala. The emoji will be active till June 10.

Kaala is produced by Rajinikanth’s son-in-law Dhanush’s production banner Wunderbar Films.

“Kaala” is set to hit the theatres on June 7.

After launching 4 local IPs, Nickelodeon to launch a new magic show ‘Rudra’

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After launching 4 local IPs, Nickelodeon to launch a new magic show ‘Rudra’

After launching four successful original IPs of Motu Patlu, Shiva, Gattu Battu and Pakadm Pakadi, Kids entertainment channel Nickelodeon, is all set to launch a new show called ‘Rudra – Boom Chik Chik Boom’ on June 11, airing at 7.25 PM.

The show, which will be the channel’s fifth intellectual property (IP), will have repeat shows at 10.00 AM and 2.00 PM during the day. The show will be run in three languages – Hindi, Tamil and Telugu.

Check out the trailer here:

Rudra is a story of a nine-year-old boy who is learning magic. The series has been produced by Green Gold Animation, written by Neeraj Vikram and the lyrics have been written by legendary Bollywood lyricist Gulzar.

Talking about Nickelodeon’s approaches when developing a new show, Anu Sikka, head – content, Kids Entertainment Cluster, Viacom18, says, “We have always developed our shows in-house, starting with Motu Patlu and now Rudra. The concepts have been done in-house, including the character development. We pick up an animation studio later on as a partner.”

Nickelodeon currently has a local content library of over 350 hours and targets to take the number up to 500 hours of content by FY 19.

Nina Elavia Jaipuria, head – Kids entertainment cluster, Viacom18, says, “Catering to children and their evolving preferences has been at the core of all our initiatives. Our new character Rudra is another category first and is sure to be much loved and adored by kids.”

“If you see the data of the last eight weeks, Nick continues to be the Number 1 channel in the genre with 537 TVTs (with a huge margin) and Sonic is on Number 6 with 262 TVTs. Apart from Nick and Sonic, Nick Jr is also doing well with 83 TVTs,” Elavia was quoted as saying from the Exchange4Media.

Greengold Animation took a total of 15 months to produce the initial episodes of Rudra. Prior to making the show, Nickelodeon’s research company Ormax, conducted research among kids across five markets – Mumbai, Delhi, Lucknow, Ahmadabad, and Chennai.

Rudra’s launch will be supported by a robust promotion plan across all the network channels and on Voot. It will also be brought to life on social and digital through games and a high decibel outreach plan.

The promotions will extend into the upcoming Back to School Season through Nickelodeon’s expansive School Contact Programme (700-800 schools), taking Rudra into the daily lives of kids.

Apart from this, Nickelodeon will unveil its first TV studio at Kidzania.

Recently, Green Gold Animation has announced the launch of mobile game based on the upcoming movie. Hanuman Vs Mahiravana is a simulative game where users will help Hanuman on his mission to rescue Ram and Lakshmana.

Hanuman vs. Mahiravana will hit the silver screens on June 22.

eOne unveils plans for Peppa Pig Merlin indoor attractions

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eOne unveils plans for Peppa Pig Merlin indoor attractions

As the growth of Peppa Pig continues to build across the globe, Entertainment One (eOne) and Merlin Entertainments (Merlin) announced plans for the world’s first ever Peppa Pig World of Play.

The standalone indoor attraction will bring to life eOne’s much-loved preschool television property in a series of interactive play areas designed for all the family. The first locations announced are Shanghai’s LC Mall set to open its doors late 2018 and the Grapevine Mills in Dallas/Fort Worth, Texas targeted to open in early 2019.

“Peppa Pig is loved by children and families across the world and we are thrilled that our partnership with Merlin will create the ultimate, fully-immersive Peppa Pig indoor play experience for her many fans,” said Andrew Carley, EVP Global Licensing, Family and Brands at eOne.

“The partnership with Merlin underlines our own long-term strategy of building enduring global success for Peppa Pig and these attractions will play an integral role in making it a favourite preschool property for many years to come,” Andrew further stated.

Additional Peppa Pig World of Play sites have been secured in Beijing in China, as well as Michigan and the New York area in the US, which are also planned to open in 2019.

Mark Fisher, Chief Development Officer at Merlin Entertainments, said, “Peppa Pig is an exceptionally strong brand, recognised and loved by families around the world, and the global preschool market for location-based entertainment represents a great opportunity for Merlin.”

Peppa Pig World of Play is a unique indoor attraction concept that will give pre-school children an opportunity to step into the exciting world of Peppa Pig in an immersive play environment packed full of family-inclusive activities.

Earlier this year, Merlin launched two in-park dedicated brand areas at Gardaland, Italy and Heide Park, Germany as well as Peppa Pig themed accommodation at both Resort Theme Parks, which are proving very popular with guests.

Wreck-It Ralph 2 new trailer unites Disney’s princesses! Here’s how

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Wreck-It Ralph 2 new trailer unites Disney’s princesses! Here’s how

Disney is breaking down barricades with the launch of the second ‘Wreck It Ralph 2’ trailer.

On June 3, the official Walt Disney Twitter account wrote, “the trailer for Ralph Breaks the Internet: Wreck-It Ralph 2 would drop the next day, alongside the promise that it will “wreck your feeds”.


Check out the trailer here:

From the trailer, it seems that this is a merchandiser’s dream, as the worlds of Disney Princess, Marvel, Star Wars and even Classic Disney’s Winnie the Pooh (via one downtrodden donkey’s cameo) collide, for the first time ever.

Ralph Breaks the Internet: Wreck-It Ralph 2 sees Ralph (Jon C Reilly) and Vanellope leave the arcade world behind to explore the uncharted world of the internet, filled with websites, apps and social media networks, in order to save Vanellope’s game Sugar Rush.

“Wreck-It Ralph” grossed more than USD 470 million in 2012 and received an Oscar nomination. Moore directed from a screenplay by Johnston and “Frozen” co-director Jennifer Lee based on a story by Moore, Johnston and Jim Reardon.

Ralph Breaks the Internet: Wreck-It Ralph 2 is scheduled to release on November 23 in the UK and on November 21 in the US.

WildBrain associates with Alopra to co-produce season two of HYDRO and FLUID

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WildBrain associates with Alopra to co-produce season two of HYDRO and FLUID

WildBrain, a leading digital kids’ network & studio, has signed an agreement with Brazil-based animation studio, Alopra, to co-produce season two of HYDRO and FLUID, a fast-paced, language agnostic, slapstick comedy series on YouTube, marking the first-ever co-production from the WildBrain studio.

Under the agreement, WildBrain is acquiring a 50% stake in seasons one and two HYDRO and FLUID. Highlighting WildBrain’s ongoing strategy to invest in new and original content production, the agreement underscores the studio’s ability to co-produce animated, original content for a global audience.

“This agreement builds on WildBrain’s proven ability to manage and grow children’s content on YouTube,” said Jo Parkinson, Head of Operations, WildBrain. “In just five months of managing HYDRO and FLUID on our network, WildBrain has garnered more than 50 million views and over 200 million minutes of watch time for season one. Now, as co-producers, we’re excited to team up with Alopra for an all-new, original second season of HYDRO and FLUID, and we’re confident there’s plenty of room to further grow the YouTube audience for this unique and funny show.”

Since signing on to manage season one on YouTube in January 2018, WildBrain has leveraged its branded hub channels and the official HYDRO and FLUID channel to amass more than 50 million views and over 200 million minutes of watch time for the series’ content.

“We pride ourselves on producing top-notch quality content for kids of all ages to enjoy on YouTube, so who better to team up with than WildBrain, a proven leader in this space?” said Nicholas Paim, CEO of Alopra Studio and director of HYDRO and FLUID.

With the upcoming second season scheduled to launch on YouTube in July 2018, WildBrain anticipates that it will further grow the series’ online audience and create future potential broadcast opportunities.

WildBrain is an industry leader in the management and creation of preschool and children’s entertainment content on platforms such as YouTube, Amazon Video Direct and others.

Myntra to collaborate with Justin Bieber for a new fashion label?

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Myntra to collaborate with Justin Bieber for a new fashion label?

Myntra, the FlipKart owned fashion and lifestyle e-tailer has reportedly entered into a partnership with pop-sensation Justin Bieber to unveil a co-branded fashion label.

Myntra has been mailing a survey to men between 15 and 35 years of age to know about their opinion about popular male musicians.

At present Myntra has seemingly already signed the deal with Bieber, it will be interesting to see the public reaction.

The email prompts users to take a survey and asks them about their musical preferences, and about how they feel about the fashion choices of some of the leading names in global. The names include rapper Eminem, hip-hop star Drake, UK pop singer Ed Sheeran, DJ Calvin Harris, hip-hop legend Jay-Z, former One Direction member Harry Styles and more.

According to a Beebom report, the campaign is aimed at millennial men for the most part, and is only seeking the opinion of males aged between 15 and 35.  Named ‘JB Survey’, it ends the moment you pick female as your gender, or pick ‘Less than 15’ or ‘Above 35’ as your age group.

Justin Bieber’s first ever concert in India was one of the most-hyped event last year. As many as 56,000 people who crammed into Mumbai’s DY Patil Stadium for the Purpose tour left disappointed.

The fashion collaboration with Bieber is sure to catch the eye of the global media.

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