Endemol Shine North America, the producers behind America’s most-watched cooking competition series, Masterchef, have teamed up with winemaker Lot18.com to launch a collection of wine throughout the country.
The “MasterChef” wine collection includes a 2017 California Pinot Grigio, a 2017 Monterey County Syrah Rosé and a 2016 Paso Robles Cabernet Sauvignon, as well as food pairing suggestion for each wine.
Each varietal and label was developed in partnership between the Lot18 experts and the “MasterChef” culinary team.
Before the launch, the series’ brand of wines was available solely to contestants and special guests on the show this season.
The limited-edition wines are now available exclusively at Lot18.com/masterchef, while supplies last.
Masterchef is produced by Endemol Shine North America and One Potato Two Potato and is based on a format created by Franc Roddam and Endemol Shine. Robin Ashbrook, Elisabeth Murdoch, Georgie Hurford-Jones, Gordon Ramsay, Danny Schrader, Yasmin Shackleton, Patricia Llewellyn and Ben Adler serve as executive producers.
Endemol Shine North America delivers world-class content and compelling storytelling to multiple platforms in the U.S. and across the globe.
If you’re plus-size and as obsessed with “Riverdale”, then this news might interest you!
Torrid launched the first-ever plus-size Betty & Veronica collection online and in select stores. On theme with the show based off the original Archie Comics’, the 8-piece collection is modeled by two best friends, Natasha Polis and Heather Traska.
Just like their iconic rivalry, the items have trademark details like the “Betty” embroidered color or a ‘Veronica’ lipstick printed trim and runs sizes 10-30.
The collection includes:
Varsity Cardigan $64.90
Betty Heart Stitched Cardigan $48.90
Veronica Graphic Front Tie Tee $38.90
Betty Graphic Football Tee $38.90
Chambray Romper $58.90
Pleated Skater Skirt $48.90
Bustier Bodycon Midi Dress $68.90
Embroidered Split Cropped Pant $58.90
Check out the collection here:
The Betty and Veronica collection with Torrid is based on best friends (and sometimes frenemies), Betty Cooper and Veronica Lodge, the original Archie Comics characters appearing in several long-running comic book series.
“We are proud to be launching the first-ever plus-size collection for Betty and Veronica with Torrid,” Carla Silva, VP and General Manager, Global Head of Licensing for King Features was quoted as saying.
“The team at Torrid has been a dream to work with and we are extremely excited to see where they go with their new collection,” said Jon Goldwater, Archie Comics CEO, and Publisher. “Archie Comics have been and always will be for everyone, and that applies to our merchandise as well. We can’t wait for fans to see how the Torrid team roll out their new line.”
Archie Comics is represented by King Features, a unit of Hearst and home to some of the world’s most popular entertainment characters including Popeye, Betty Boop among others.
The Emoji Company has partnered with Burger King for a branded meal promotion throughout Brazil.
Customers will now be able to collect the most popular Emoji plushes, including a selection of the best-loved yellow-faced icons as well as the ever-popular Poo.
“We are honored to run this nationwide promotion with Burger King who is the leading QSR company in Brazil,” said Marco Hüsges, chief executive officer and founder, the Emoji Company.
“This partnership, supported by a massive digital campaign, underscores the popularity of the emoji® brand throughout the world,” Marco further added.
The Emoji collectible plush range is available as a part of the restaurant’s King Jr. menu offerings.
The Emoji plush is available now across all restaurants in the territory.
Viacom Velocity International is creating Malta’s first Nickelodeon-branded experiential tourism franchise: Nickelodeon Treasure Hunt Malta.
According to a report in the License Biz, the new idea will influence the power of Nickelodeon brand, network, and popular characters to drive awareness.
The first Nickelodeon Treasure Hunt Malta is scheduled to take place from April 13 to 19 next year. The new franchise will be promoted across Nickelodeon’s vast international network.
The agreement was signed at the Ministry for Tourism office in Valletta, in the presence of the Minister responsible for Tourism, Dr Konrad Mizzi, Vice President, Creative and Integrated Marketing at Viacom Velocity International, Russell Samuel and MHRA President, Tony Zahra.
The event will be based around creating exclusive Nickelodeon experiences and rewards at select attractions and will build upon the success of the annual Isle of MTV Malta live music event.
Through this new franchise, the main idea is to help reposition Malta as a youth travel destination.
Activity packs distributed via Malta Tourism Authority, at locations including the international airport and tourist information centres, will give kids a chance to learn more about their favourite Nickelodeon characters.
Activities will include searching for SpongeBob SquarePants at the National Aquarium, learning through play with the PAW Patrol pups at the Espolora Science Centre, learning to dual with Nella the Princess Knight at St James Cavalier and joining the Teenage Mutant Ninja Turtles at the Il-Suq Tal Belt food market.
In addition to the character experiences at the selected attractions, a free live theatre show at Pjazza Teatru Rjal will kick things off over the opening weekend, with slime-filled challenges and a multi-character musical show for kids and families.
A Nickelodeon Multi-Media Exhibition and Workshop Hub will be open throughout the week at St James Cavalier, with the week’s activity being rounded off with a carnival-style parade through Valetta Old Town.
Russell Samuel, vice president, creative and integrated marketing at Viacom Velocity International, said: “Malta has plenty of appeal: sun, sea and culture, which, through 11 years of Isle of MTV Malta we have successfully promoted to youth travellers, helping to increase the island’s youth tourism by 120 per cent.”
Air Malta is set to launch a brand-new plane which will be decorated with a livery featuring popular Nickelodeon characters, including SpongeBob SquarePants.
Lovin Malta revealed a first-look at the NEO Airbus, which is currently parked at Ireland’s Shannon Airport ahead of its maiden journey to Malta.
Besides SpongeBob, the plane also includes pictures of Raphael from Nickelodeon’s upcoming Rise of the Teenage Mutant Ninja Turtles, Skye from PAW Patrol, and Nella the Princess Knight.
Dice Media, a division of Pocket Aces has launched its first book, Little Things, in association with Penguin Random House India.
Little Things stars popular digital media actors Dhruv Sehgal and Mithila Palkar.
Little Things, a web series created by Pocket Aces under their channel Dice Media is a slice-of-life romantic comedy series that chronicles the sweet little things in the everyday life of a young couple.
The series aired on Dice Media channel in November 2016, and quickly became a hit with the audiences – the 5 episodes have accumulated more than 20 million views with extremely high engagement and watch times. The show also witnessed over 400 million impressions on YouTube, close to a 70 million reach on Facebook and more than 32 million views cumulatively on the series.
Vaishali Mathur, Executive Editor and Head of Language Publishing Rights, Penguin Random House India says, “Within a day of its launch, the Little Things book climbed to #1 in the romance and fiction category on Amazon and has moved 10 ranks higher to become #12 in the all books category. The numbers show how much people love this show and are excited to consume it in different formats.”
The story of Little Things revolves around a couple in their mid-twenties, who are unmarried but are living together. Set in Mumbai, it’s about the couple appreciating the little things in their lives instead of waiting for big moments to happen.
Dhruv, a Math PhD researcher, and Kavya, a sales representative, share sparkling chemistry and their story is not about the start or end of a relationship but about all the small, everyday moments that make the core of every relationship.
The book version of this series further reveals hidden nuances of the internet’s most-loved couple Dhruv and Kavya’s simple yet charming relationship, making it a heart-warming read.
Aditi Shrivastava, Co-founder of Pocket Aces said, “Little Things has received so much love from the Indian audience. The book captures in prose Dhruv and Kavya’s sweet relationship. We are deeply excited for our audience to experience the show as a book, especially those who love reading!”
Dice Media has also announced that the second season of Little Things is due very soon. Little Things is also airing on syndicated platforms such as Ola Play, and will soon premier on a popular TV channel as well.
On the professional front, Mithila is all set to do her Bollywood debut in Karwaan alongside Dulquer Salmaan and Irrfan Khan.
The book is now available in all major online and offline bookstores across the country.
Realty firm Sumadhura Group roped in former Indian cricket captain Mahendra Singh Dhoni as its first brand ambassador.
Dhoni will represent the brand in all their national campaigns in a multi-year engagement, the company said in a statement.
Commenting on the association, Madhusudhan G, Chairman and Managing Director, Sumadhura Group said, “We are honoured to have Dhoni, an eminent cricketer of international stature, join the Sumadhura Group family”
Dhoni’s intelligence, humbleness, ‘full of life’ attitude, passion, and reliability along with his focused leadership qualities with a trustworthy reputation are the perfect attributes that match Sumadhura’s brand image. Dhoni is currently captain of Chennai Super Kings, which won this year’s IPL trophy, the company further added.
Speaking about the brand association, Dhoni said, “As a brand ambassador, I seek for brands that I relate to and can be impactful for, and this partnership makes me fulfill that very purpose.”
Sumadhura Group is the fastest growing real estate developer in South India. The company has also been awarded the ‘Great Places to Work’ in April 2018.
Sumadhura Group has made significant inroads across Bengaluru and Hyderabad over the last 20 years has completed 30 projects. Their current portfolio includes residential projects of 5 million sq. ft. under construction and 8.2 million sq. ft. under planning. The venture is also a member of CREDAI, Bengaluru, and Hyderabad. With its strong hold in these two cities, the developer seeks to strengthen its market presence across the country.
Pernod Ricard India introduced the second limited-edition of Absolut India. The brand pays a tribute to India’s national animal- Tiger. The bottle designed by artist Ajay Boga celebrates conscious conservation efforts that have made India home to 70 percent of the world’s tiger population.
The brand reached out to various artists and the creative community to design the ‘Limited Edition’. According to a report in the APN news, Ajay Boga’s intricate tiger motif was selected out of 2300 entries received from across the country.
Check out the commercial here:
The motif is inspired by various Indian patterns and elements. The design aims to bring together India’s rich ethnic diversity, culture, liveliness, and pride that the nation holds.
Commenting on the collaboration, Kartik Mohindra, Chief Marketing Officer, Pernod Ricard India, said, “Over the years, Absolut has used art and creativity to drive positive change. With the tiger motif on the limited edition bottle, we want to celebrate India in a unique manner and re-emphasize the importance of tiger.”
Ajay Boga, a NID alumnus said, “Joining forces with a brand like Absolut which has always championed creativity has been a thrilling experience for me. I feel privileged to be associated with a brand which has in the past collaborated with some of the most iconic artists. The design has been inspired by the strength and courage of a tiger.”
Absolut is providing 180 anti-poaching camps with renewable energy for the guards to live a safer life and carry out their operations in saving the tiger and its ecosystem.
Dell has announced a partnership with Marvel Studios for the upcoming movies — “Ant-Man and The Wasp” film.
As per the company, a range of Dell hardware has been used for creating the visual effects in the film.
Marvel Studios enlisted VFX vendors, several of which utilized Dell technologies, including Dell EMC PowerEdge servers, and Dell Precision workstations, to provide the computing power and storage capacity necessary for visual effects.
With the movie set to hit theatres, Dell stated that fans will be able to catch a glimpse of the new G5 15, a gaming laptop with the award-winning XPS 13. Apart from the G5 15, Dell devices make several appearances in settings like Hank Pym’s lab and at the X-CON security offices.
Commenting on the collaboration, Mindy Hamilton, Marvel’s Senior Vice President of Global Partnerships and Marketing said, “What’s great about this partnership is that it allows our on-screen tech to become a bit more tangible to viewers.”
Apart from aiding the operations, Dell has also launched a ‘ global advertising campaign around Marvel Studio’s “Ant-Man and The Wasp” to bring to life the “super powers” of technology.
“We might not be able to replicate Hank Pym’s advancements quite yet, but we hope that the film inspires people to continue pushing the boundaries of what’s possible just like our heroes do,” Mindy further added.
Not only this, fans can now enjoy more adventures with an exclusive custom comic featuring Dell computers. The comic will be distributed both digitally on marvel.com/dell and on Dell social channels as well as via a sneak peek insert in Dell’s June US Gaming Catalog. The printed edition was also distributed as a collectible during the E3 convention, and will be given out at San Diego Comic-Con; and at other promotional events across the U.S., Australia, New Zealand, United Kingdom, India, and Brazil.
Ant-Man and the Wasp is set to release on July 13 in India.
Hollywood star Will Smith and Marc Forster have teamed up to acquire Telepool GmbH, a German licensing and distribution company, according to a report in Variety.
As part of the transaction, the company will become a development, financing, and distribution partner for Smith and Forster’s films.
“Marc and I took a close look at Telepool and discovered a company that has an incredible reputation and a lot of potent,” said Smith in a statement. “We look forward to working together and with the Telepool team to create unique opportunities and content to strategically.”
The attainment was carried out through the Smith Family Circle, Will and Jada Pinkett Smith’s Family Office, Elysian Fields and a group of investors associated with Forster.
Besides, the deal also gives the actor and director a foothold on home entertainment and theatrical distribution deals in major overseas markets.
Similarly, 2dux², an independent production entity run by Forster and producer Renee Wolfe, will also have the option to develop and distribute film and television projects through Telepool but remain independent.
Telepool, founded in 1963, is one of Europe’s oldest, and largest, film licensing groups. Set up by German regional pubcasters BR, SWR, and MDR together with the Swiss Broadcaster Corp., it has focused mainly on licensing U.S. films and TV series for distribution in German-speaking Europe
Smith is one of the most famous stars in the world, with a list of movies including “Suicide Squad,” “Bright,” and “Bad Boys.” Forster is the director of “Quantum of Solace,” “Finding Neverland,” and “World War Z.”
ITV Studios Global Entertainment (ITVS GE) has appointed Hengxin Shambala Kids (Guangzhou) Cultural Industry Development (HSK) as Master Toy Partner in China along with Bandai as UK Distributor for the upcoming action TV series Robozuna.
HSK, based in China, will develop and manufacture the Robozuna toy line and distribution will be managed by Bandai in the UK.
Robozuna is an action-packed Netflix Original animated series following 14-year-old Ariston and his homemade robot, Mangle.
In this thrilling kids adventure series, Ariston and Mangle join a team of robot gladiators known as “Combatabots” whilst fighting to free their oppressed nation from the evil Corvus Imperium. This original IP will launch across multiple platforms simultaneously in Autumn 2018, including linear broadcast in the UK, SVOD around the globe through Netflix, YouTube Kids with short-form content, and in apps and gaming in partnership with award-winning UK-based Kuato Studios.
“Both HSK and Bandai are fantastic partners for Robozuna”, said Steve Green, EVP Kids Content, and Distribution at ITVS GE. “These deals will ensure an incredibly strong toy launch to accompany what we believe will be a standout multi-platform series. The range will be innovative, inventive and allow kids to relive the bot-battling series in their own play.”
Global social media influencers Ethan Gamer and Ali-A both star in the series and will be involved on an ongoing basis in the promotion, as well as creating unique online content to supplement the series.
Jeff Wen, General Manager at HSK, said, “We are very excited about this partnership. HSK makes sure the advantages of China’s supply chain are fully realized and our UK partners bring resources and experience to our cooperation. Together we are creating very strong Robozuna toy lines that truly represent the brand and we believe they will be loved and treasured by kids around the world.”
An extensive toy range has been developed and will initially include a range of battling robots from the show including Collectible 2.5” Battle ‘n Stack Combatabots, 5” Battling Feature Robots, Transporter Vehicle Playset, Role Play and 12” Mega Mangle Figurine. The toy line is planned for Spring/Summer 2019 following the series launch in Autumn 2018. In addition, consumer products will roll-out from Autumn/Winter 2019.
ITV Studios Global Entertainment is one of the world’s leading international TV distribution, home entertainment, publishing, merchandising and licensing businesses.
