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Jumbo Games partners with Mattel for Thomas & Friends Puzzle Range

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Jumbo Games has embarked on a new partnership with Mattel to develop a range of Thomas and Friends foam puzzles.

mattel-creations

The new range will be available within the UK from January next year and will feature Jumbo’s popular foam puzzle formats, Giant Foam Floor Puzzle and 4in1 shaped Bath Puzzles.

“Thomas and Friends is a fantastic evergreen property that is hugely popular with parents and children, so it’s great to be working with Mattel,” said Stewart Middleton, managing director, Jumbo Games.

“It’s for this reason that we are really excited to introduce this popular license to our portfolio and look forward to the products entering store later this year.”

Jo Gunn, category manager at Mattel, added: “This is a fantastic opportunity to extend our relationship with Jumbo Games.

“We are looking forward to offering new and exciting lines to Thomas fans in this important category.”

 

Hello Kitty enters luxury food world with LuxBite

Hello Kitty has slunk into the world of luxury foods with its first collaboration with the Australian patisserie café LuxBite.

hello-kitty

Combining French techniques with Asian inspired flavours, LuxBite will now create a range of decadent cakes, macaroons and more, all co-branded with Hello Kitty for launch this month.

Bernard and Yen of LuxBite, said: “We have loved the brand for years and we know that a lot of our regulars love Hello Kitty, too – we are so excited to showcase our own take on the beloved icon by way of elegant and delicious cakes.”

Tom Punch, managing director of Haven Licensing, Australian licensing agent for the Hello Kitty brand, added: “We are thrilled to be partnering with LuxBite and working with its talented team as we know they will deliver something truly amazing into the world of food.

“We are so excited to welcome a new partner to the Hello Kitty portfolio and we are very eager to not only see the range but also taste the decadent LuxBite Hello Kitty cakes and macaroons.”

SmileyWorld secures licensees at Maison & Objet Paris

Smiley and SmileyWorld’s licensees were out in full force at this year’s Maison & Objet in Paris, Sept. 2-6.

smiley

Ten companies across a variety of home categories displayed branded merchandise that features the brand’s signature icons and designs, highlighting the continued expansion of its licensing program.

The licensees who would be displaying new Smiley products include T&F for Smiley kitchen accessories, home décor, plush and more;Alpa (Foxtrot) for SmileyWorld gift collections;Zak! Designs for SmileyWorld kitchenware;Fire Design for Smiley fire extinguishers;Insenso Bali for SmileyWorld lamps;Kleen-tex for Smiley door mats;Incidence for a variety of Smiley merchandise;CM Creation for Smiley photo frames, mirrors, memo and decoration accessories;Leifheit for Smiley scales and ironing board covers; andEasy Peasy for Smiley shoes and bags.

“Smiley is a brand dedicated to spreading positive vibes throughout people’s lives and into their living spaces,” says Nicolas Loufrani, chief executive officer, Smiley. “Whether that is through bold, fun and expressive collections consisting of our SmileyWorld icons or through the truly unlimited, evergreen and unique collections from Smiley. I’m really encouraged by another very strong turnout at M&O from our home décor licensees and I truly believe that our brand mission to spread happiness is really embraced by the home décor market.”

 

Junk Food Tees goes 90s with Nickelodeon

 Junk Food Clothing host the 90s Nickelodeon Takeover

junk-food-clothing-co

Licensee Junk Food Clothing will host a ‘90s Nickelodeon Takeover at its flagship location in Venice, Calif., with a themed capsule collection and activations.

The vintage t-shirt company’s apparel range includes t-shirts inspired by Nick series such as “Rugrats,” “SpongeBob SquarePants,” “All That,” “Clarissa Explains It All,” “Rocko’s Modern Life,” “Double Dare,” “Salute Your Shorts” and “Good Burger.”

The themed-shop will also extend beyond apparel, with both the interior and exterior of the store featuring Nickelodeon’s Slime dripping from the ceilings and splattered on the floors.

At the flagship store, the ‘90s Nickelodeon experience will also involve the shop being “Slimed” inside and out, and culminated on September 25 during the annual Abbot Kinney festival.

Festival attendees will be able to take photos on the Big Orange Couch and receive custom artwork featuring ‘90s characters from illustrators from the Nickelodeon Animation Studio, as well as shop for merchandise.

Additionally, the t-shirt line will be available online at JunkFoodClothing.com.

 

Vera Bradley enters licensing deals for brand expansion

Vera Bradley, Inc, the bag retailer announced it has entered into two licensing agreements for stationery and publishing.

   vera-bradley

Rob Wallstrom, Chief Executive Officer of Vera Bradley, noted, “One of our main objectives this year was to explore appropriate licensing opportunities to strengthen our brand, expand our reach to even more distribution points and customers, and establish a solid foundation for international growth.  Entering into these two arrangements is a great start.”

“We have been working diligently over the last few months to identify the right licensing partners in our focus businesses of home, fashion, and beauty,” commented Sue Fuller, Chief Merchandising Officer for Vera Bradley.

“We are very fortunate that there is enormous interest in Vera Bradley in each of these areas and that we are able to be selective and develop relationships with the expert partners that are the best fits for our Company.  We expect to announce additional licensing agreements in the future.”

Fuller added, “Our distinctive patterns naturally lend themselves to a myriad of products in home, fashion, and beauty.”

Lifeguard Press will develop a range of stationery as well as home and office organizational products. The new products are slated to launch in fall 2017.

Meanwhile, Fox Chapel Publishing will create coloring activity books, design books and gift sets, featuring Vera Bradley’s patterns, for the 2016 holiday season.

These products will be sold in appropriate distribution channels including Vera Bradley stores, verabradley.com, and specialty and chain stores throughout the country.

Vera Bradley will work with the licensing partners in the development and final approval of all product designs.  Management does not expect licensing partnerships to have a material impact on the company’s financial performance for the fiscal years ending January 28, 2017 and February 3, 2018.

 

Freaky Friday – 5 Indian Sports star who stepped into licensing world

In a country like India where there is diversity of cultures, what unites us is Sports. Sport like Cricket has become a religion for people. But it’s not just cricket what unites us, we are beyond cricket. And we did prove that when our girls shined in Rio Olympics with winning medals and certainly our hearts too!

virat-kohli

The sports market is built in large part on a solid base of core fans.  The emotion that keeps fans attached to a team is a powerful sales driver and that is something what leads to sportsmen into the licensing industry.

Formula One also has a huge fan following in India, and it witnessed significant sales of merchandise at the venue as well as at licensed stores. The Manchester United football club is also selling its merchandise in India by forming an association with the Future Group. However, it is not just the sports teams and sports leagues that are entering licensing. Top sportsmen are entering into licensing deals for using their names as a brand.

We list out 5 Indian Sports stars who entered licensing deals and partnership for better –

  1. MS Dhoni

MS Dhoni became the first Indian cricketer to launch his line of fragrances named ‘7 By MS Dhoni’ because the cricketer’s lucky number is 7. He led the way into the licensing world for other sports players in India. Now, with the huge buzz over the MS Dhoni’s biopic and we are eagerly waiting to watch his story too.

  1. Sachin Tendulkar

The God of Cricket too has his brand name licensed (Unbelievable! right isn’t it?). Recently Sachin Tendulkar launched his menswear brand True Blue on Myntra in association with Arvind Fashion Brand.

sachin-tendulkar-true-blue

  1. Virat Kohli-

From being a batsman to being a businessman he has aced it all with his hardwork and confidence. He launched Wrogn, his own line of youth fashion brand in 2014. And by licensing his own brand he did nothing wrong.

virat-kohli-wrong

      4. Yuvraj Singh

Although Yuvraj Singh has promoted investment fund YouWeCan Ventures, thereby investing in brand licensing for budding entrepreneur earlier, he has not launched his line of merch. We have heard that he is set to launch his brand this weekend.

  1. Harbhajan Singh

Believe it or not but he was probably the first sportsmen in India to sell licensing rights to his name to License India. You could see the off-spinner’s name being used in various types of merchandise and even in chain of restaurants as ‘Bhajji Da Dhaba’.

harbhajan-singh

The emergence of sports leagues such as the IPL and the World Series Hockey (WSH) in recent years has given a boost to the licensing and merchandising segment. The sports licensing in India is poised to grow over the years with many sports icon gradually entering into sports licensing.

Disney and WB team up for new series ‘Right Now Kapow’

Two historic animation power house have teamed up for a new series ‘Right Now Kapow’

right-now-kapow

Warner Bros. Animation and Disney XD have teamed up to create the sketch comedy series Right Now Kapow, set to premiere on September 19, with additional episodes airing on September 20 and 21.

The half-hour series features various sketches, songs, and jokes showcasing the cast of characters Dog, Moon, Ice Cream, Candy, Diamond and Plant.

Right Now Kapow is created by Justin Becker (MAD, Adult Swim Infomercials) and Marly Halpern-Graser (MAD, DC Nation) who both serve as executive producers with Sam Register, president of Warner Bros. Animation. Mark Marek (MAD) serves as producer, and Devin Flynn (Y’all So Stupid) is supervising director.

We all are eagerly waiting for this series to come up and add more comedy and fun to our lives.

Rihanna to unveil Fenty Puma Debut Collection with Pop-up stores

After debuting her street style-inspired Fenty x Puma collection at New York Fashion Week in February, Rihanna’snew line will finally arrive in stores next week, including two pop-up locations in New York and Los Angeles.

rihanna-fenty

Fans will be able to get their hands on items from retailers including Bergdorf Goodman, Six:02 and Puma, as well as two pop-up stores in New York and LA.

Rihanna’s first collection will boast a jumper, jacket, sweatpants and a maxi dress, with more items set to join in October and November.

Rihanna is the latest celeb to incorporate the pop-up shop strategy in moving merchandise, following Drake, Kanye West, Justin Bieber, Jay Z and even Guns N’ Roses.

Grand Design Australia announces its homewares merchandise

Grand Designs Australia is further strengthening its position as one of the country’s most-loved television brands, with FremantleMedia Australia announcing a partnership with Albi – a leading Australian homewares distributor.

grand-design-australia-homewares

The Grand Designs Home Collection will feature 75 pieces that include soft furnishings, decorative items and larger furniture pieces.

The launch of the new homewares range coincides with a publishing deal with Bauer Books and additions to the Grand Designs AustraliaMagazine portfolio. The Best of Grand Designs Australia, a high-end hardcover coffee table book published by Bauer Books, will feature 27 stand-out properties selected from the first six series of Grand Designs Australia.

“The strong retail growth of the Grand Designs Australia brand continues to impress the market and provide opportunities in the retail space. These new developments cement the brand as a key player in the world of architecture and home design in Australia, with plenty in the pipeline to come,” said Zara Curtis, GM Brand Partnerships, FremantleMedia Australia.

The Grand Designs Home Collection will launch this November at its exclusive department store retailer, Myer, as well as selected independent stores throughout Australia.

ZEE sells Ten Sports to Sony Pictures for $385 million

Sony Pictures Networks India (SPN) and Zee Entertainment Enterprises (ZEE) have entered into definitive agreements to acquire TEN Sports Network and its subsidiaries for $385 million. 

ten-sports-network

The acquisition will add five sports channels, TEN 1, TEN 1 HD, TEN 2, TEN 3, TEN Golf HD to SPN’s existing portfolio of channels.

The deal also include TEN Cricket and TEN Sports that operate in several countries including the Indian sub-continent, Maldives, Singapore, Hong Kong, Middle East, Caribbean.

TEN Sports holds broadcast rights to major cricket boards (South Africa, Pakistan, Sri Lanka, West Indies and Zimbabwe).

“The acquisition of TEN Sports Network will strengthen SPN’s offering for viewers of cricket, football and fight sports, complementing our existing portfolio of international and domestic sporting properties. It also aptly demonstrates SPN’s commitment to providing a broad range of sporting entertainment to fans across India and the sub-continent,” said NP Singh, CEO of Sony Pictures Networks.

Andy Kaplan, President, Worldwide Networks, Sony Pictures Television: “India has been a strong driver of Sony Pictures’ growing networks business for two decades, and sports continue to play a significant role in that growth. The acquisition of TEN Sports, following the launch of SONY ESPN channels, will mean that our Indian networks would reach over 800 million viewers and broadcast many of the most popular and prestigious sporting events in the world.”

Punit Goenka, Managing Director, ZEE commented, “This is a landmark deal for ZEE and a step towards a strategic portfolio shuffle as we grow our general entertainment business both in the domestic and overseas markets. While we have grown our sports business over the last 10 years through acquisition of content at competitive prices, our focus now is on transforming ourselves into an all-round media and content company, comprising of five verticals, viz. broadcast, digital, films, live events and international business; and we continue to move rapidly towards our set business goals. While I have always been proud of our sports business, I strongly believe that Sony will add more value to it by taking it to even greater heights…”