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Bravado named Licensing agent for Prince

The Estate of Prince Rogers Nelson has tapped Bravado to serve as the late musician’s exclusive branding and licensing partner worldwide.

Under the terms of the agreement, Bravado will work with the Estate to secure and manage retail and licensing initiatives for Prince’s brand. The agency will also curate global programs that will aim to embrace and honor Prince’s legacy and embody his influence on art and culture.

“Prince’s legendary performances, his unmistakable style and music, his incomparable artistry–all continue to make a lasting impression on art, music, culture, design and fashion and will continue for generations to come,” says Mat Vlasic, chief executive officer, Bravado. “I’m thrilled the Estate has chosen Bravado to represent Prince. As the leading global provider of consumer, lifestyle and branding services to artists, Bravado will bring passion and energy to working with the Estate to create unmatched opportunities and ensure Prince continues to thrill fans and impact culture around the world.”

Prince is known for No. 1 hits including “When Doves Cry,” “Lets Go Crazy,” “Kiss,” “Raspberry Beret” and “You Got the Look,” among others, and during his four-decade career, sold more than 100 million albums worldwide. He was also inducted into the Rock and Roll Hall of Fame in 2004. The singer-songwriter died in April 2016.

“We are very happy Bravado will be the worldwide exclusive merchandise company for Prince, whose fans around the world will soon have new, exciting opportunities to connect with their favorite artist,” says Charles Koppelman and L. Londell McMillan, entertainment experts hired by the court-appointed temporary special administer of the Prince Rogers Nelson estate to secure business agreements. “We have full confidence that Mat and his team at Bravado will help support Prince’s legacy and artistic expression for generations of fans to come.”

Prince died in April 2016 of a fentanyl overdose. His career spanned four decades and saw numerous awards and accolades awarded to the “Purple Rain” star. With an Oscar, Golden Globe and numerous Grammy wins, Prince cemented himself as an innovative and stylish triple-threat.

Jack Daniel’s launches Whiskey-coffee with World of Coffee

Start your morning with a cup of whiskey infused coffee from Jack Daniel’s! Wait, it’s not alcoholic though!

The 150-year-old whiskey distillery recently released Jack Daniel’s Tennessee Whiskey Coffee in partnership with World of Coffee. Made with 100 percent Arabica coffee, the blend is non-alcoholic, though a press release says it’s infused with Jack Daniel’s Old No. 7 Tennessee Whiskey.

“We use the best tasting and highest quality coffees in the world and now add to that the authentic taste and aroma of Jack Daniel’s,” Charlie Newman, president and owner of World of Coffee, said in a press release. WOC is licensing the Jack Daniel’s whiskey coffee blend, a version of something you may remember from a few years ago.

What it doesn’t have is any alcohol, so you can have a cup and then get back to the table saw in your basement.

As Charlie Newman, president/owner and roast master of World of Coffee, explained in a statement, the coffee is meant to combine high-quality coffee with the flavors and aromas of Jack Daniel’s whiskey, such as notes of caramel and vanilla. If you think about it, these are perfectly reasonable flavors to combine with coffee.

IMG Partners with UNICEF

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IMG has announced a partnership to benefit Unicef (the United Nations Children’s Fund). The alliance will be driven by the IMG Foundation and the U.S. Fund for UNICEF, both headquartered in New York.

Through the alliance, WME/IMG will lead the co-creation and distribution of content. It will also seek to partner the organization with key influencers, producers and global brands–spanning entertainment, sports and fashion–to create consumer-facing cause marketing campaigns and initiatives.

“WME/IMG’s employees work with some of the world’s greatest influencers, brands and storytellers; all of whom care deeply about the welfare of our next generation,” says Ariel Emanuel and Patrick Whitesell, co-chief executive officers, WME/IMG. “Through this partnership, we will mobilize our global network to ignite action around UNICEF’s most pressing issues, encouraging people to get–and stay–involved.”

In addition, the WME/IMG Foundation will continue its support of partner schools in Compton, Brooklyn, London and Nashville through mentorship programs, arts and education grants, client collaborations and teacher assistance.

“With 16,000 children dying each day of preventable causes and tens of millions more displaced by violence and extreme poverty, UNICEF’s work on behalf of children is as important now as ever,” says Caryl M. Stern, president and chief executive officer, U.S. Fund, UNICEF. “Through this partnership with WME/IMG, we can change the narrative and the way the entertainment industry thinks about global social impact. It is an extraordinary opportunity and I am very excited about what we can achieve together. With their support, we look forward to engaging with influential figures around the world to keep the world’s children in the spotlight, allowing them to survive and thrive despite the obstacles.”

Smiley wins Best Corporate Brand at LIMA Awards

Smiley has scooped the Best Corporate Brand, Fashion or Lifestyle Program of the Year at this years LIMA awards in Hong Kong.

The awards, which take place alongside the annual Hong Kong International Licensing Show, recognised the work that the Smiley APAC team have achieved in developing the brand over the past 12 months.

“It’s been another great year from my APAC team and I am delighted that we have received recognition for this work from LIMA. Our success has been driven forward by some amazing DTR’s we have had in the market over the last 12 months with some of the biggest names in the High Street including; Selected, Only, Best Seller Group, AdLib,” said Smiley CEO, Nicolas Loufrani.

“We are also really pleased to announce we have just renewed our deal with C&A off the back of our really successful collaboration last year.

“Finally and I’m giving you a big trade scoop here, we are about to announce a new deal with Meters Bowne, that will see us launching this year in 1,800 stores across the region. The demand for Smiley in APAC has never been stronger.”

LIMA unveils Asian Licensing Award Winners

The International Licensing Industry Merchandisers’ Association has unveiled the winners for its LIMA Asian Licensing Awards.

The winners were announced on Monday, Jan. 9, at the Awards Presentation and Cocktail Reception during the Hong Kong International Licensing Show, Jan. 9-11.

This year’s winners include:

Best Licensee of the Year
GS Retail Co. – Despicable Me/Minions

Best Licensed Promotion of the Year
Kung Fu Panda 3 – Master Kong

Best Asian Property of the Year
B. Duck – SEMK International Enterprises

Best Corporate Brand/Fashion/Lifestyle Program of the Year
Smiley – The Smiley Company

Best Location-Based or Experiential Initiative of the Year
Chengdu International Finance Square – Kung Fu Panda 3

Best Entertainment Property of the Year
Kung Fu Panda 3 – Oriental DreamWorks

Best Retailer of the Year
Alibaba Group – Kung Fu Panda 3

eOne gears up for the retail launch of Peppa Pig in India

Entertainment One (eOne) today unveils plans for the retail launch of its global entertainment preschool property Peppa Pig in India, as the show begins to attract a new international audience.

The award-winning TV series made a strong broadcast debut in the country in June 2016 on VOOT Kids, the VoD destination by Viacom18 for kids’ content in India. Peppa Pig has also just made its debut on Nickelodeon preschool Channel Nick Jr. India where it began to air on January 9th 2017.

Building on the rising popularity of the show, eOne is readying the launch of Peppa Pig at retail and has signed the merchandizing and licensing division of Viacom18 – Viacom18 Consumer Products – to represent licensing rights for the brand across India and the Indian subcontinent.

Viacom 18 recently rolled out the first line of Peppa Pig merchandise to the Indian market which includes plush toys, activity sets and more. The products are now available in leading retailers across India including Amazon online and all 22 Hamleys toy stores. Hamleys will also be supporting the launch with an extensive retail marketing campaign.

Ami Dieckman, Head of International Licensing at Entertainment One said, “The latest international adventure takes Peppa Pig to India. The territory is a key component of our global growth strategy and by working with local experts, Viacom18, to steward the brand’s entry into India, we’re extremely excited about the commercial possibilities this territory presents.”

Saugato Bhowmik, Business Head – Integrated Network Solutions and Consumer Products, Viacom18, said “We are happy to be the partner of choice for Peppa Pig’s entry into India.  The launch has come at an opportune time when the consumer products industry in India is at the cusp of significant growth and Peppa Pig will be a valuable addition to our portfolio.”

Sanrio introduces new character ‘Aggretsuko’

Sanrio has introduced a character which is not all so good and cuddly like Hellokitty but is disgruntled, and Sanrio has already started its licensing and merchandising program

Sanrio has hit the target market as adult base with the introduction of the new character Aggretsuko.

She is cute, angry and a single scorpion woman who loves heavy metal. She is Aggretsuko, who is grown up adult and goes to work at a trading company who wakes up every morning and embarks on a hellish commute to her generic, soul-sucking high-rise office, where her dickhead boss tries to pass all kinds of extra work off on her and her annoying coworkers bother her while she’s trying to get shit done. So she copes in the same way untold scores of modern women do: By getting drunk and screaming out aggro heavy-metal songs at karaoke night.

So far, all Sanrio has rolled out in the way of Aggretsuko merchandise is a set of file folders it notes on its website are “great for the home and office”. And in no time, we would see Aggretsuko merchandise flooding the market with Aggretsuko T-shirts, bed sheets, and maybe even a drink named on her.

Rainbow Ruby Gets New Global Media Partners

After its successful, animated series Rainbow Ruby has secured a range of new global media partners.

The show is produced by CJ E&M, in association with DHX Media, which handles television sales in the US, Canada & EMEA (excluding France); and China Entertainment, which handles television sales and L&M business in China. CPLG is handling the global licensing program (excluding Asia and Latin America).

“We are thrilled with the positive response to Rainbow Ruby from both broadcasters and viewers,” said Dong Sig Shin, head of animation division at CJ E&M.

“The series has been well received by our current broadcast partners and we look forward to announcing new global media partners throughout the year.”

Rainbow Ruby is a 3D CGI preschool animation series that follows a six-year-old girl named Ruby as she transports to Rainbow Village where her toys come alive and she must take on different professions to solve problems creatively. The series aims to help empower children to dream big and look to a bright future.

Asia’s Largest Toy Fair Opens Today

Concurrent Toys & Games Fair, Baby Products Fair and International Stationery Fair Feature a total of 2,900+ Global Exhibitors

The HKTDC Hong Kong Toys & Games Fair, HKTDC Hong Kong Baby Products Fair and the Hong Kong International Stationery Fair opened today at the Hong Kong Convention and Exhibition Centre (HKCEC).

The four-day fairs will continue through 12 January and gather a total of more than 2,900 exhibitors from all over the world to showcase a wide range of innovative and smart products to global buyers.

Benjamin Chau, Acting Executive Director, HKTDC, said: “The three fairs are presenting a comprehensive line-up of innovative products, including STEM toys that strengthen the learning of science, technology, engineering and mathematics for youngsters. Together with various licensed products, toys that incorporate Virtual Reality (VR) and Augmented Reality (AR) technologies, smart baby products as well as stationery items, the fairs will surely satisfy the sourcing needs of global buyers.”

The 43rd edition of the HKTDC Hong Kong Toys & Games Fair features a record of more than 2,100 exhibitors from 42 countries and regions, forming the largest event of its kind in Asia, and the second-largest in the world. Among the many exhibitors are newcomers from Bangladesh, Bulgaria and Denmark.Asia’s largest toys & games fair features a record of 2,100+ exhibitors

Six group pavilions from the Chinese mainland, Korea, Spain, Taiwan, the UK, together with the “World of Toys” pavilion featuring mainly European exhibitors, are mounted at the fair this year to present a wide variety of toys and games from around the world.

The HKTDC Hong Kong International Licensing Show (9-11 January) is taking place alongside the Toys & Games Fair, Baby Products Fair and International Stationery Fair, generating more cross-sector business opportunities.

A joint opening ceremony for the Toys & Games Fair, Baby Products Fair and International Licensing Show was held this morning, officiated by the Honourable Gregory So, Secretary for Commerce and Economic Development, HKSAR Government; Li Jiangang, Deputy Director General, Department of Hong Kong, Macao and Taiwan Affairs, Ministry of Culture of the People’s Republic of China; Benjamin Chau, Acting Executive Director, HKTDC; Lawrence Chan, Chairman, HKTDC Toys Advisory Committee, and Tommy Li, Chairman, HKTDC Design, Marketing and Licensing Services Advisory Committee.

Allure Magazine Expands Licensing With Branded Selfie Cases

Allure, the first stop for beauty consumers, and Case-Mate, the industry leader in stylish smartphone accessories announces today an exclusive collaboration to launch co-branded selfie cases.

“Expanding and diversifying our business through licensing and e-commerce opportunities is an integral part of our overall brand strategy,” says Allure publisher and chief revenue officer Agnes Chapski. “With the Case-Mate collaboration, we’re able to venture into new territories that make sense for both the Allure consumer and our brand partners.”

The Allure x Case-Mate selfie case offers adjustable, professional-grade lighting that will illuminate the user’s face with a soft, flattering glow, powerful enough to take up to 2,000 selfies on one full charge; dual-layer, impact-resistant drop protection; and a built-in adjustable ring holder for added functionality, security and style.

“We at Case-Mate are thrilled to partner with the world’s leading beauty expert to bring to market the industry’s best product for taking selfies,” says Steve Marzio CEO of Case-Mate. “Together, we have combined Case-Mate’s ‘on-trend’ design and technology expertise with the authority of one of the leaders in print and digital content, Allure.”

Being unveiled at this year’s Consumer Electronics Show in Las Vegas, the case will come in three colors: black, iridescent, and rose gold. It will be available for purchase for $70 at select retailers in the U.S. and Canada beginning in March.

“The Allure audience is mobile-first and active on social media throughout the day, so we’re meeting them where they are,” says Michelle Lee, the editor in chief of Allure. “With this selfie case, we’re thrilled to merge functionality, inspiration, and utility in a way that’s never been done before.”