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Dana Tana names PROMINENT as its exclusive global licensing agent

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Dan Tana’s, the legendary 53-year-old West Hollywood, California Italian restaurant has named PROMINENT Brand + Talent as its exclusive global licensing agent.

The eatery has been welcoming generations of Hollywood’s most glamorous celebrities including Frank Sinatra, Michael Douglas, Adam Levine, Cameron Diaz, Jerry West, Jay Leno, Elizabeth Taylor, Drew Barrymore, George Clooney, Chris Rock, Rod Stewart, Cindy Crawford, Magic Johnson and many more.

“Dan Tana’s is an incredible, storied brand with a long history,” says Tana’s owner Sonja Perencevic.

“We are truly excited to be able to align with best in class partners to create a line of products and additional locations that will extend Dan Tana’s beyond the iconic, little yellow house on Santa Monica Boulevard and into the homes of many.  We are proud owners and will ensure its legacy,” he added.

PROMINENT, a global brand management and licensing consortium will develop an exclusive line of branded products for Dan Tana’s in multiple categories, including sauces, pastas, olive oil, vinegars, fresh prepared & frozen foods, wine, spirits and more.

A coffee table book highlighting the restaurant’s first 50 years and featuring classic recipes is scheduled to be published soon.

First products will launch at retail in 2018.  Additionally, the company will identify new locations around the world, with an initial focus in Asia and Europe, in which to license new Dan Tana’s restaurants.

 

Licensing Link comes out with names of two new licensees for its animated series Molang

UK brand extension and strategy agency Licensing Link has announced the names of two new licensees for the cuddly, funny, kind-hearted rabbit Molang whose animated series is a massive online and TV hit.

They are Blueprint Collections, a leading supplier of innovative licensed stationery, bags and accessories  and Roy Lowe & Sons, a leading sock supplier, specialising in both technical and licensed character socks. Licensing Link manages licensing for the Molang brand in the UK on behalf of worldwide licensor Millimages.

Chris Taday, Director of Licensing Link says, “Molang is a winning property on every level with a memorable look and style that lends itself perfectly to licensed output. We’re extremely pleased to welcome Roy Lowe and Blueprint Collections to the growing Molang licensee family.”

Blueprint will be launching a range of bags, stationery and gifting items, including beakers, novelty backpacks, pencil cases, pens, mirrors, storage tubs, beakers and more all illustrated with pictures of a happy smiling Molang, on his own or with his best friend Piu Piu, a little chick. The range will be available at retail from spring 2018. It will be sold at high street stores, supermarkets, stationery shops and bookshops.

On the other hand, Roy Lowe & Sons is launching a range of Molang socks not just for his many pre-school fans but for the large number of men and women who love his funny, upbeat, carefree and caring approach to life.

Molang first came to the world’s attention on the personal blog of Korean illustrator Hye-Ji Yoon, quickly becoming popular through instant messaging apps.

French animation and production studio Millimages then gave Molang his own TV show which is strongly based on visual humour. To date, 104 three-and-a-half-minute episodes have been made.

Although the core market for Molang’s shows and licensed output is pre-school and teen, this delightful character and the values he embodies have a universal appeal.

 

Caesars Entertainment appoints IMG as global licensing rep

In a multi-year agreement, Caesars Entertainment, the world’s most diversified Gaming and Entertainment Company has appointed IMG as its global licensing representative.

Under the new agreement, IMG will target a variety of distribution channels and price points in the categories of home goods, apparel and footwear, wine and spirits, fragrance and beauty products, fashion accessories, travel goods and recreational gaming-themed products.

“We are truly excited and honoured to represent Caesars Entertainment,” said Gary Krakower, Vice President, IMG Licensing.

“We look forward to building a robust global licensing program around Caesars’ storied history and stature, as well as its iconic brands including Caesars Palace and Flamingo Hotel and Casino,” he concluded.

With a foundation built on providing great service, excellent products and unsurpassed experiences, Caesars Entertainment is a global leader in gaming and hospitality operating resorts and casinos in three continents including brands such as Harrah’s, Caesars and Horseshoe as well the London Clubs International family of casinos. Combined with IMG, a leader in sports, events, media and fashion, Caesars Entertainment will further solidify its place in the global product market.

 

BLE shortlisted for AEO Excellence Award

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Brand Licensing Europe (BLE), the largest licensing event in Europe, has been shortlisted for an AEO Excellence Award.

The AEO Awards represent the best that the events industry has to offer and will showcase the achievements from within the industry. The winners will be unveiled on June 16 at the Grosvenor House in London.

BLE has been shortlisted in the Best U.K. Trade show over 2,000 sq. m. category.

“We are genuinely thrilled to be shortlisted for an AEO Excellence Award,” says Anna Knight, brand director, BLE.

“These are exciting times for organizers working in the B2B event space: never before have we seen so much creativity when it comes to providing trade visitors with engaging, interactive and immersive experiences. When you combine that with the vibrancy of the licensing industry, it’s easy to see why BLE is such a fun, forward-thinking event to work on,” she went on.

Meanwhile, UBM’s Global Licensing Group, organisers of BLE and Licensing Expo, has revealed that 186 exhibitors are already on board for the annual event including 22 first-time exhibitors.

Companies on board to exhibit at the annual licensing event include Twentieth Century Fox, BBC Worldwide Consumer Products, CPLG, Hasbro, ITV Studios Global Entertainment, Mattel, NBCUniversal, Nickelodeon, Paramount Pictures, The Pokémon Company, Sony Interactive Entertainment Europe, Sony Pictures Consumer Products, Turner Broadcasting and the Victoria & Albert Museum, among many others.

New exhibitors on board for BLE include: Ink, Crazy Bell Agency, Tulipop, Magic Light Pictures, Last Lemon, Ypsilon Licensing, Endemol Shine U.K., Emoji, Ty, Tractor Ted, Historic Royal Palaces Enterprises, OpSec Security, Juventus F.C., Kitkase, Traditional Japan, Rugby World Cup 2019, Ashcroft Designs and May the Thoughts Be With You, among others.

“We’re delighted to welcome all 22 new exhibitors to BLE 2017, especially as they represent such a wide spectrum of industry, from preschool to visitor attractions, and from top flight sporting brands, to globally-known TV production companies,” observed Knight.

Now in its 19th year, BLE is organized by UBM and sponsored by the International Licensing Industry Merchandisers’ Association (LIMA). Last year’s event was the biggest in the show’s history, with more than 280 exhibitors and 7,578 visitors from 76 countries.

The show has also revealed its initial lineup for exhibitors for the upcoming event. This year, the event will take place from 10 to 12 October at London’s Olympia exhibition center.

 

Camsing Intl. Holding to acquire library of IPs of POW! Entertainment

China’s Camsing International Holding has recently inked an agreement with Stan Lee’s media and entertainment company, POW! Entertainment.

As per the agreement, Camsing will acquire the library of IPs under POW! Entertainment for use in film, TV, games, virtual reality, animation, live events, tours, comics, and publishing.

Camsing is said to be planning to use POW!’s IPs in order to create another Marvel in the Asian market.

Stan Lee will continue to be the Chief Creative Officer of POW!, Camsing US VP Shane Duffy will become the CEO and Gill Champion will serve as the company president.

Clarifying the same, Lee said in a statement that he will still be involved in the development and production of POW! Projects, with the acquisition being beneficial mostly due to the ‘additional resources’ it provides his company.

 

Licensing Expo Japan ends on a happy note

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UBM’s Global Licensing Group, organizers of Licensing Expo, has come out with the initial results of its inaugural licensing trade show in Tokyo, Licensing Expo Japan.

On the whole, Licensing Expo Japan brought 400 international and Japanese brands as well as 13,200 licensees and retailers to Tokyo Big Sight for three days of networking and deal making.

The exhibiting brands and agents who took part in the Expo included Astro Boy, B. Duck, Betty Boop, CAA-GBG, Capsubeans, Caterpillar, Copyrights Asia, Corvette, The Dark Tower, Dwell Studios, Gaia, Hoppe-chan, IMG, Jean-Michel Basquiat, Kangol, Maisy, Maui & Sons, NECA, Nissan, Paddington Bear, Panda no Tapu Tapu, Pokopan, Popeye, Poppy Cat, Cynthia Rowley, Sesame Street, Shaun the Sheep, Sumikko Gurashi and Where’s Waldo, among many others.

Sponsored by the International Licensing Industry Merchandisers’ Association (LIMA), Licensing Expo Japan was co-located with the first edition of IFF Mag Japan.

“We were thrilled to bring the Licensing Expo brand to Japan working with our UBM Japan colleagues. Our goal was to deliver a high-quality licensing event, showcasing a diversity of brands, attracting the right mix of licensees and retailers across all product categories,” says Jessica Blue, senior vice president, licensing, UBM.

“The feedback from exhibitors demonstrates that we did just that and we are already working on the next edition to make it even bigger and better. The adjacency with MAGIC worked extremely well with a healthy crossover of attendees between the shows, which is no surprise given that apparel is the largest licensed product category in Japan and globally,” she adds.

Furthermore, all 25 educational seminars were well attended with many having had to stand and listen.

Additionally, the second night cocktail party was also well attended and Licensing Expo Japan reports that many business relationships were cracked and nurtured there.

Incidentally, the Expo was held from April 26 to 28.

 

YouWeCan to open four new stores across India

After making its presence felt online, cricketer Yuvraj Singh owned casual-wear brand YouWeCan (YWC) is now planning to take the offline route.

Investing anywhere between Rs. 30 to 45 lakhs, the brand intends to launch four stores across Hyderabad, Varanasi, Delhi and Chandigarh, it is understood.

Shazmeen Kara, Brand CEO, YWC said, “We plan to open four stores across Hyderabad, Varanasi, Delhi and Chandigarh. Ultimately we plan to expand PAN India. We are in the process of finalising locations in some of the Tier I and Tier II cities.”

“Thus, to capture this audience it is important to have this presence as it contributes a great deal to the business. We thought having a retail store for our brand is necessary as it is important for the people to be able to see the quality that we are providing in order to match their expectations from the brand,” Kara added.

The brand aims to launch these stores in the second month of the third quarter, shared Kara. The fashion brand which sells its merchandise on its website and on Jabong, feels that physical stores will give a holistic approach to the brand to have both online and offline presence.

Recently, YWC also expanded its offering for kids when Yuvraj Singh introduced the collection by gifting the first lot of the merchandise to cancer affected children at St Jude’s Cancer Centre, Hyderabad. The collection is now available online on Jabong and YWC’s official website.

 

 

Smiley Co. partners with Lannoo

The Smiley Company has signed a partnership deal with leading back to school licensing partner Lannoo. With this, the former continues the cross category brand extension for Rubik.

Lannoo joins a host of new Rubik’s licensees, as the brand continues to branch into a wide variety of new product categories and develops its business globally.

Smiley CEO Nicolas Loufrani said: “We are very happy to have our long term Smiley partner trust us on the Rubik’s brand. Based on the absolutely unique lifestyle positioning we have created under the “art of smart” slogan, we believe that back to school products represent a massive opportunity to leverage the recent hype around the Rubik’s brand among tweens and teens.”

This new partnership with Lannoo perfectly showcases how Rubik’s has been able to plug into Smiley’s existing global licensing network to sign a deal with one of Europe’s leading back to school manufactures and distributors, who has been a long term partner of The Smiley Company.

Lannoo will develop a full range of Back to School items including back packs, pencil cases, folders, notebooks and pens that utilise Rubik’s new Geek style guide that focuses on an explosion of rich Rubik’s colours and quirky slogans that will underpin the growing trend today for retro gaming and geek inspired designs.

With demand for the Rubik’s Cube throughout the world reaching record levels and 45 per cent year-on-year growth from 2015 to 2016, the desire for the Cube among teens and tweens today is the most it has been since 1980.

The Smiley Company has carefully crafted a new strategy that fuses the art of intelligence with industry leading design development and leverages the amazing brand equity and heritage of the Cube, to create a strategy that will shape a new future for the world’s best-selling toy.

 

In a strategic move, Mattel Toys ties up with FirstCry

In a strategic move to reinforce its aggressive retail expansion plans, Mattel Toys, the world’s largest toy-maker has partnered with FirstCry, India’s online baby and kids store.

This partnership will help Mattel’s Fisher-Price to better reach and engage with millennial parents and strengthen its market position as the number one choice for infant and toddler toys and baby development.

Toys from Fisher-Price are designed to aid in the overall growth and development of the child and aim to provide the best possible start to babies.

The e-commerce partnership is in line with Mattel’s strategy to enhance accessibility of Mattel’s products and provide greater value for money to consumers. Mattel is also focusing on exclusive brand stores on FirstCry platform, thus enhancing its e-commerce presence.

Observed Mattel India, country manager, Ishmeet Singh, “We are a creations company and strongly believe in the wonder of childhood. Our goal is to provide the best experience to children across the country. Strengthening our e-commerce presence to empower parents with the best options is one step in our larger plan to grow the market in India. We are happy to partner with an organisation like FirstCry that is like-minded in their efforts to enable affordability and ease to millennial moms to provide the best care for their babies.”

The Fisher-Price range on FirstCry includes a wide range of toys for new-born babies and toddlers as well as building blocks from the Mega Bloks range and toys from the line of Thomas and Friends; baby gear like portable cots, strollers, feeding bottles and other developmental products like convertible gyms and learning tablets.

 

GKIDS acquires North American rights of Birdboy: The Forgotten Children

Well-known Indie animation distributor GKIDS has acquired the North American rights of the Spanish animated feature Birdboy: The Forgotten Children, also known as Psychonauts internationally.

The 2D animated dystopian fantasy directed by Alberto Vázquez and Pedro Rivero is based on Vázquez’s graphic novel turned award-winning short film Birdboy.

The feature has been one of the favourites of the festival circuit in the gone-by year. Since debuting at the San Sebastian Film Festival in 2015, Birdboy/ Psychonauts has made the official selections for prestigious animation festivals including Annecy, Ottawa, HAFF and Anima Mundi, making its North American debut at the Nashville Film Festival.

The film opened in limited release in Spain earlier this year, and is due out in France this month.

Notably, Birdboy took the Best Animated Feature Award at this year’s Goyas, the Spanish Oscars where director Vázquez also took away the Best Animated Short prize for Decorado.

“From the first moment we screened the film we knew we had to be involved,” said Dave Jesteadt, President of GKIDS.

“With iconic characters and a storyline that explores universal themes of hope, despair, salvation, and loss with humor and grace, Birdboy pushes the boundaries of animated storytelling in exciting new directions,” he added.

The distribution house is planning a Fall 2017 release of both the original Spanish film and a new English-language verision.

The film is the story of teenager Dinky and her friends stranded on an island in a post-apocalyptic world. They hatch a dangerous plan to escape in the hope of finding a better life.

Meanwhile, pursued by the police and haunted by demon tormentors, her old friend Birdboy has shut himself off from the world. But unknown to anyone, he contains a secret inside him that could change the world forever.

The film was produced by Zircozine Animation and Basque Films in association with Abrakam Estudio and La Competencia.