Monday, February 23, 2026
spot_img
Home Blog Page 24

Tetris Lifestyle Goods & Experiences Level Up W/ Merchandising Partnerships

Rutika Malaviya
-
0
Tetris Lifestyle Goods & Experiences Level Up W/ Merchandising Partnerships

CALL US TETRIS! BLUE PLANET SOFTWARE, THE SOLE AGENT FOR THE TETRIS® BRAND GETS NEW NAME

Tetris Lifestyle Goods & Experiences Level Up W/ Merchandising Partnerships

Blue Planet Software Inc., known by video game and merchandise licensees worldwide as the sole agent for the Tetris® brand, today announced the company will now be recognized by the same name as the iconic brand that it represents – Tetris.

The company also revealed 18 new and returning licensed merchandise partners who are bringing original products and entertainment experiences featuring the Tetris brand, from all kinds of new apparel and footwear to décor, debit cards, stationery, accessories, well-being, and much more to their respective markets this year and early 2021. This expansive lineup of new licensees showcases the continued growth of the brand’s lifestyle offering, enjoyed by devotees around the world who love to show their affinity for all things Tetris – the game we all play together.

“Just as the Tetris brand has evolved over the past 36 years, so have we,” says Maya Rogers, president and CEO of Tetris. “We have long recognized that our broad, global network of video game and merchandise licensees and licensing agents mostly identify our company by the name Tetris. Therefore, we decided to make it official. We look forward to continuing to work with our partners to deliver great, innovative games, lifestyle products and experiences to fans, including the many new partners we’re announcing today – only now you’ll know us simply as Tetris.”

 

New Tetris® Products

The world of Tetris will soon introduce new game-changing collaborations and innovative products, including:

Markets Worldwide:

  • Loot Crate – Curated collections of Tetris apparel and accessories available in select subscription boxes.
  • Natür Food Ventures – Tetris-branded functional gummies launch in Europe, the United States and Canada in 2021.
  • OppoSuits – Our sharply tailored Tetris collection will continue to expand in 2021.
  • Pinfinity – Collectible Tetris pins enhanced with patented augmented reality that reveal animation, music, exclusive content and more when scanned via their free app. Now available online.
  • Retro-Bit – Game on the go with the Go Retro! Portable. Enjoy up to 10 hours of nonstop gameplay anywhere and anytime. Packed with over 250 classic games and genres featuring Tetris, BurgerTime, Bad Dudes and More!

 

North America:

  • Buffalo Games & Puzzles – New board games targeted to hit retail in fall 2021.
  • Card.com – A colorful series of Tetris pre-paid, online debit cards are available now.
  • Mad Engine – All new Tetris T-shirts, hoodies, sweatshirts, accessories and more launching at retail in time for holiday 2020.
  • Open Road Brands – Bringing the power of Tetris to homes everywhere with wall décor, magnets, and more. Available in Mass and Specialty Retail in 2021.
  • Pollard Banknote – More Tetris-themed instant lottery scratch tickets now in Nebraska and coming to Ontario in December.

 

Europe:

  • Blokken – The popular quiz show which features Tetris as a core element of the show kicks off its 27th season in Benelux.
  • Diakakis Imports – New Tetris-themed back to school gear and activity sets offered in Greece, Cyprus and Malta this fall.
  • Ermoda – 30 years experienced leading jersey producer and designer company debuts a range of Tetris-themed apparel for men, women and kids in countries across Europe, the Middle East, and Africa this fall.
  • Fizz Creations – A small, keychain device to take the Tetris game with you on-the-go to arrive in early 2021.
  • Hunter Price – New lifestyle products coming to the UK and Ireland in spring 2021.
  • MadLab – A larger than life Tetris arcade experience coming to this popular venue in Zaragoza, Spain, this October.

 

Asia:

  • Gametech – Tetris Mini, a playable keychain device available in six colors, launched in Japan this October.
  • Moritoku – New Tetris fashion and home accessories, plus stationery sets, arriving at retailers in Japan in early 2021.

COSMO LAUNCHES ‘UNCORKED BY COSMOPOLITAN’ WITH GUARACHI WINE PARTNERS

Rutika Malaviya
-
0
COSMO LAUNCHES ‘UNCORKED BY COSMOPOLITAN’ WITH GUARACHI WINE PARTNERS

Uncorked by Cosmopolitan Combines the Largest Young Women’s Media Brand in the World with Award-Winning Wine Portfolio

COSMO LAUNCHES ‘UNCORKED BY COSMOPOLITAN’ WITH GUARACHI WINE PARTNERS

Guarachi Wine Partners and Hearst Magazines announced today the launch of a new wine brand Uncorked by Cosmopolitan, in a deal brokered by IMG. Leveraging Guarachi’s more than 35 years of success pioneering wine brands in the US as an importer, marketer and supplier of fine wines, Uncorked by Cosmopolitan is a curated selection of Guarachi’s leading wines by Cosmo’s editorial team, featuring innovative labels designed by the world’s biggest young women’s media brand.

“This is the most natural collaboration we could imagine—Cosmo readers have had 36 million glasses of wine in the last seven days,” said Jessica Pels, editor in chief, Cosmopolitan. “Young women represent a massive wine consumer base, and yet they’re underserved by the current market, which doesn’t target young women at all.”

Available exclusively on wine.com today, Uncorked by Cosmopolitan offers four popular varietals: Rosé, Chardonnay, Pinot Noir and Cabernet Sauvignon, all sourced from California appellations including Napa, Sonoma and Central Coast with a suggested retail price of $14.99. Future line extensions are already being developed with Pinot Grigio as the next varietal launch.

Guarachi Wine Partners Founder and CEO Alex Guarachi said, “I’ve always found success in delivering high quality wines that customers will enjoy at prices that over-deliver. As the entire wine industry focuses on how to reach young female wine drinkers, I’m thrilled to be partnered with the world’s leading young women’s lifestyle brand. Who better to help design and curate what young women want than Cosmopolitan–a brand that has done this successfully for more than a century?”

Cosmopolitan has a deep understanding of their audience and Uncorked by Cosmopolitan was created with this audience in mind. Almost nine out of ten Cosmo women love to celebrate special occasions at home with friends and family and three out of four are buying gifts as a way of expressing gratitude. These statistics show that there are more opportunities for wine purchases and general interest in wine among this audience.

And join us on Tuesday November 17 at 7 p.m. EST for a Live Stream Tasting with Jessica Pels and Alex Guarachi. For details and to sign up, visit wine.com/uncorked.

LUXE BRANDS AND COSMOPOLITAN LAUNCH EAU DE JUICE FRAGRANCE IN THE UK

Rutika Malaviya
-
0
LUXE BRANDS AND COSMOPOLITAN LAUNCH EAU DE JUICE FRAGRANCE IN THE UK

LUXE Brands, the prominent beauty company behind Ariana Grande’s award-winning fragrance franchise, and Cosmopolitan, the UK’s leading media brand for young women, announce the launch of its Eau de Juice fragrance in the UK.

LUXE BRANDS AND COSMOPOLITAN LAUNCH EAU DE JUICE FRAGRANCE IN THE UK

Originally launched in the US last year, this highly successful, four-scent fragrance collection just won the prestigious Packaging of the Year award in the 2020 Fragrance Foundation Awards, a tribute to its unique pop art-inspired juice box packaging. Eau de Juice will debut in the UK in time for Christmas and is sure to pop on top of all the wish lists.

“We’re so excited to bring Eau de Juice to the UK market,” says Claire Hodgson, Editor-in-Chief of Cosmopolitan UK. “With four bespoke scents, the fragrance offers our highly engaged audience a new opportunity to experience the Cosmopolitan brand.”

In a deal brokered by IMG and available exclusively at The Fragrance Shop, the collection is masterfully crafted by renowned perfumers at Firmenich with fresh, modern fragrance blends that are savvy and complex. Each scent within the collection is titled to match a mood: Extra Concentrated, 100% Chilled, Love, Unfiltered and Pure Sugar.

Eau de Juice is a brand experience powered by ground-breaking innovation at all touch points. Beyond the “juice” itself, Cosmopolitan’s ethos is captured through the unique patent pending, pop-art inspired, award-winning packaging. This design for Eau de Juice features four juice boxes in four Instagrammable shades, from metallic gold to glossy white to soft-touch blue and millennial pink.

“As an entrepreneurial company, LUXE Brands prides itself on engaging in strategic and innovative partnerships to connect with consumers around the world in the beauty category,” says LUXE Brands CEO, Tony Bajaj of the collaboration. “Our latest venture in business with Hearst Magazines expands our footprint within the industry; we couldn’t be more excited to have the legacy and heritage of Cosmopolitan behind us.”

“Our vision was to create a brand narrative that is aspirational yet relatable, with a wink of humorous sensibility,” notes Chief Marketing Officer of LUXE Brands, Noreen Dodge. “The concept, fragrances and packaging bring this collection to life for our consumer.”


The Collection:

Extra Concentrated – Firmenich Perfumer: Ilias Ermenidis

Fragrance Notes

Top: apple, champagne accord

Heart: praline

Base: white patchouli, golden amber

 

Pure Sugar – Firmenich Perfumer: Clément Gavarry
Fragrance Notes

Top: wild strawberry, pink grapefruit

Heart: plum blossom, pink pepper

Base: jasmine sambac, praline

 

100% Chilled – Firmenich Perfumer: Honorine Blanc

Fragrance notes

Top: red berries, bergamot

Heart: orange blossom, coconut water
Base: cashmere woods, musk, sandalwood

 

Love, Unfiltered – Perfumer: Clément Gavarry

Fragrance Notes

Top: red berries, mandarin

Heart: wild freesia, star jasmine petals

Base:  blonde woods, amber

 

The Eau de Juice collection will be available October 30th exclusively at The Fragrance Shop.  Each 1.7oz/50ml will retail for £30.00*.

*All prices are manufacturer’s suggested retail prices in UK Sterling.

Harley-Davidson to piggyback Hero MotoCorp in India

Rutika Malaviya
-
0
Harley-Davidson to piggyback Hero MotoCorp in India

Two months after Harley-Davidson announced its exit from India, the cult bike manufacturer has tied up with Hero MotoCorp and have decided that the two will ride together in India.

Harley-Davidson to piggyback Hero MotoCorp in India

While the former is a legendary motorcycle manufacturer, the latter is the world’s largest maker of motorcycles and scooters in terms of unit volumes.

  • Hero MotoCorp will sell Harley-Davidson accessories and merchandise, including riding gear and apparel.
  • Harley-Davidson motorcycle parts will also be sold by Hero MotoCorp.
  • Harley-Davidson aims to focus more on approximately 50 markets under its new ‘Rewire’ strategy.

As per the licensing agreement, Hero MotoCorp will sell and service Harley-Davidson motorcycles and sell parts and accessories and general merchandise riding gear and apparel through a network of brand-exclusive Harley-Davidson dealers and also Hero MotorCorp’s existing dealership network in India.

The above mentioned arrangement will be mutually beneficial for both the companies and also riders in India as it will bring together the iconic Harley-Davidson brand with the strong distribution network and customer service of Hero MotoCorp.

The New Delhi (India) headquartered Hero MotoCorp Ltd. has sold over 95 million motorcycles and scooters in cumulative sales since its inception. The motorcycle manufacturing company currently sells its products in more than 40 countries across Asia, Africa, Middle East and South and Central America. It has eight state-of-the-art manufacturing facilities including six in India and one each in Colombia and Bangladesh. 

In September, Harley-Davidson had announced discontinuation of sales and manufacturing operations in India, a decade after it started selling its premium bikes in the country. As part of the development, the company had planned to close its manufacturing facility in Bawal (Haryana) and significantly reduce the size of its sales office in Gurugram.

The Milwaukee-based company refers to restructuring actions related to employees and other services as ‘The Rewire’ .

From its entry to exit, Harley-Davidson’s journey in India witnessed governments of India and the US using it as a bargaining chip.

In April 2007, the then Indian government had relaxed emission and testing norms paving the way for import of Harley Davidson bikes to India in return for allowing mango exports from the country to the US. 

Later in 2009, the company announced the establishment of its operations in India followed by starting of sales of its bikes a year later. Then the company set up its completely knocked down assembly plant in Haryana and started rolling out assembled bikes from the unit in the early part of 2011.

The company’s assembly plant at Bawal in Haryana was its second facility outside of the US after Brazil and it had planned to use the unit to export to Europe and South-East Asian markets.

It may be recalled that in the recent past, US President Donald Trump had criticised India’s high import tariff on the iconic Harley Davidson motorcycles as ‘unacceptable’ as the two countries negotiated for an elusive trade deal.

Rizzle App Signs Exclusive Music Licensing Deal With Aditya Music

Rutika Malaviya
-
0
Rizzle App Signs Exclusive Music Licensing Deal With Aditya Music

Hyderabad-based  Rizzle App has entered into an exclusive music licensing partnership with Aditya Music, a leading South Indian music company with the largest library of Tollywood songs. Rizzle App is the best original short video platform found in this side of the world. The company has also been making rounds on the internet for its episodic, short vertical web series content that spells creativity.

Rizzle App Signs Exclusive Music Licensing Deal With Aditya Music

The vertical video content app will have an entire catalogue of licensed music from Aditya Music for all the creators. With over 10 million users on the app creating original, entertaining videos daily, the deal between Rizzle and Aditya Music will make for a better engagement and also help the creators complement their videos with popular regional songs.

Lakshminath Dondeti, co-founder, Rizzle said, “Rizzle’s affiliation with Aditya Music opens up new avenues for our creators. With a wide range of licensed music tracks to choose from, the creative space is bound to become more varied and wonderful. We are thrilled at the prospect of this partnership, and I can say with great conviction that this is the start of something amazing!”

Aditya Music has been collaborating with the biggest production houses from the industry and has worked with artistes including Allu Arjun, Mahesh Babu, Pooja Hedge, Pavan Kalyan and the likes with crazy fandom across the globe. Their legacy in the music industry that is 40 years strong and with this exclusive deal, it’s only going to become better.

Mr. Aditya Gupta, Director of Aditya Music averred, “We are delighted to partner with Rizzle App. This will enable and provide a legal and branded platform for the creators, music lovers, fans to showcase their talent. Tollywood (the Telugu film industry) is the second biggest film industry in India after Bollywood with the highest number of film releases, studios, theatres, actors and most importantly the Super Stars. Everyone is aware of the super crazy and huge fandom of Stars in this Industry.”

In a short span of time, Rizzle has managed to carve a niche for itself in the vertical-short web series space that’s otherwise unmapped. The Indian short video app brings entertainment to your mobile screens in the form of 60-seconds videos. The app’s functionality allows the Rizzle community to produce episodic content and create a micro-series on a smart phone. Its unique features – from in-app design tools to licensed background music, sound effects, and much more – elevate smartphone videos to finished products that rival professionally produced footage.

With Aditya Music onboard, the brand aims to increase the diversity quotient on the app by making video creation more fun and accessible for creators from the southern part of the country. In addition to Aditya Music, Rizzle recently announced a global deal with Soundstripe – a US-based music licensing company – integrating the complete catalog of royalty-free English music.

IPRS, Hungama Music Collaborates For First Indian Music Streaming Service

Rutika Malaviya
-
0
IPRS, Hungama Music Collaborates For First Indian Music Streaming Service

At the outset of October 2020 known mainly as a Fair-Trade Month, the Indian Performing Right Society Limited (IPRS) has collaborated with Hungama Music, one of the leading music streaming services in the country.

This collaboration makes it the first major licensing deal with an Indian music streaming platform. The partnership endorses fair trade music for transparent and ethical value chain for authors, composers, and all music rights holders. This deal also aims at helping original creators of music earn fair remuneration for their work with the well-deserved royalties.

IPRS, Hungama Music Collaborates For First Indian Music Streaming Service

Over the past few years, streaming has emerged as the single primary contributor to the overall growth of music consumption. According to the Deloitte report, currently, the audio and video OTT market in India is valued at around US$ 280 million, with the evolving audio OTT market providing nearly 150 million monthly active users access to millions of soundtracks across platforms.

Speaking on the same, CEO of IPRS Rakesh Nigam said, “We are happy and excited to sign the agreement with Hungama Music that has 87 million monthly users across the Hungama network. With the growing consumption of audio in the OTT market, it is imperative to create an equal trade system where the streaming platforms respect and pay music creators for their work. It is only fair that the money paid by their subscribers should also go to the original creators of the melody. Paying back, the creators shows respect for their creative work and help them have fair remuneration for the efforts put in. With the licensing deal with Hungama Music we can do so. Participation in this movement from other players in the music streaming industry will help us stop the unfair treatment to the music creators happening for many years now. These will also encourage young talents to choose Music as their career option.”

“Fair Trade is about supporting, acknowledging, and celebrating businesses that seek to create an equal trade system through respect and transparency. We aim to raise awareness on the reasons why fair trade of music is important, and how it will help the original creators. At IPRS, we protect the rights of authors and composers and their composition, which makes us a willing seller only when streaming platforms show interest as a willing buyer. This will not only help, the disadvantaged creators of music but also the music community at large.” he added.

Speaking on the association, Siddhartha Roy, COO, Hungama Digital Media said, “We are glad to work with IPRS, a registered Copyright Society representing the music industry. We hope that this association serves as a step towards ushering in a positive change in the industry.” Supporters of fair trade music trust all who populate the music landscape from creators to consumers and all those in-between embracing simple, ethical practices that ensure all parties in the music value chain including songwriters, composers are compensated for the use of their work. Fair-trade music would give consumers a clear choice in the music value chain by clearly indicating which digital streaming and other music services operate in a fair, transparent, and ethical way.

TikTok Cracks Multi-year Licensing Deal Despite Looming Shutdown Threats

Rutika Malaviya
-
0
TikTok Cracks Multi-year Licensing Deal Despite Looming Shutdown Threats

TikTok has entered into a multi-year licensing deal with Dutch collecting society Buma/Stemra. This joint announcement emphasized the short-form video-sharing app’s considerable popularity in Europe particularly among some of Buma/Stemra’s approximately 28,000 members including Martin Garrix and Tiësto.

TikTok Cracks Multi-year Licensing Deal Despite Looming Shutdown Threats

Additionally, the text noted that TikTok intends to work with the Society’s members in an effort “to deepen understanding of the platform and the opportunities it presents.” Financial terms of the deal weren’t declared but Buma/Sterma CEO Bernard
Kobes described the corresponding negotiations as “intense but constructive,” besides touting the service’s potential as a music-discovery tool.

As mentioned, the controversial app is facing an uncertain future in the United States (a federal judge  issued  a temporary injunction on the ordered ban, but not ByteDance’s November 12th deadline to sell) and more broadly has encountered an array of obstacles to this point in 2020. Citing  privacy and national security concerns , the Indian government had banned TikTok in late June, Subsequently ByteDance has predicted that it would suffer a $6 billion loss. Just last week, Pakistan also banned TikTok with other countries potentially following suit.

More than a few competitors moved to fill the void in India with Triller and JioSaavn India’s biggest music streaming app, finalizing a strategic partnership. July saw Triller file a  massive patent-infringement lawsuit  against TikTok whereas August brought with it the  abrupt resignation  of TikTok CEO Kevin Mayer who had been on the job for just three months.

On the agreement side, TikTok and Paris-based indie distributor Believe locked down  a global distribution and marketing deal  in July and in the same month, Sony/ATV seemed to signal confidence in the platform’s future by unveiling a sizeable partnership  with TikTok talent agency TalentX. The latter contract encompasses publishing services from Sony/ATV overarching career support from Sony Music and a collection of jointly owned recording studios.

The next month will likely prove critical to TikTok’s future, however. Company executives had earlier said that just a temporary U.S. freeze could result in a  90 per cent falloff in daily active users.

 

DASH TEAMS UP WITH DELISH TO LAUNCH NEW, MULTI-PRODUCT KITCHEN LINE

Rutika Malaviya
-
0
DASH TEAMS UP WITH DELISH TO LAUNCH NEW, MULTI-PRODUCT KITCHEN LINE

Delish, the fastest growing food media site on the internet, and the healthy-living experts at Dash, the fastest growing housewares company in the US, have teamed up to create a new line of cookware and appliances. In a deal brokered by IMG, the Delish by Dash collaboration brings together the fun, flavorful, and colorful aesthetic of the top online food-lovers hub with accessible, easy-to-use kitchen products that combine style and convenience.

DASH TEAMS UP WITH DELISH TO LAUNCH NEW, MULTI-PRODUCT KITCHEN LINE

The first product to be released from the line is the Delish by Dash Stand Mixer, available in five striking colors to complement any kitchen decor. Perfect for every cooking and baking need, the mixer is equipped with five-speed power and includes two beaters and two dough hooks. The beaters release with the touch of a button and the bowl is removable for easy clean up.

“When we launched Delish, our mission was to make cooking easy and fun,” said Joanna Saltz, Editorial Director for Delish. And our Delish by Dash products are the perfect extension of that strategy—they’re packed with personality and are so simple to use. Plus, they make any kitchen feel like a party.”

“Our licensing partnership with Dash exudes quality products and a path to wellness by making delicious, healthy meals at home fun and entertaining, which is what the Delish brand stands for,” said Steve Ross, head of brand development and chief licensing officer for Hearst Magazines.

Dash is one of a range of housewares brands developed and produced by StoreBound. “We’re thrilled to partner with Delish and engage with an even wider audience of home cooks through this innovative new kitchen line,” says StoreBound Founder and CEO Evan Dash of the collaboration. “We’ve created Delish by Dash products to appeal to passionate and adventurous foodies who’ve come to trust Delish as an authority on recipes and cooking.”

Included with the Stand Mixer and with every Delish by Dash product is a booklet of top-rated recipes from Delish, along with some of the Delish food editors’ favorite dessert recipes from their second cookbook, Insane Sweets.

The new Delish by Dash Stand Mixer is available now at byDash.com and on Amazon.

 

GoldieBlox and Toonz Media Group Announce New Partnership

Rutika Malaviya
-
0
GoldieBlox and Toonz Media Group Announce New Partnership

-Multi-Property Joint Venture Extends Five Years and Includes Series and New IP-

GoldieBlox and Toonz Media Group Announce New Partnership

GoldieBlox and Toonz Media Group (TMG) today announced a multi-year partnership to develop a kids and family animation slate that includes GoldieBlox’s iconic characters, Goldie & Friends, and a number of new series to be co-developed. Each of the animated series and special features will use storytelling fueled by STEM targeted to kids, and will be produced for a variety of platform partners.

The collaboration marks GoldieBlox’s first production deal off the company’s owned and operated platforms and represents their first global deal under new content chief, Melissa Schneider, as well as their first foray into the world of animation. The 5-year multi-property development slate will consist of animated IP for licensing to international and US SVOD and OTT players and based on both the GoldieBlox IP, as well as new, jointly developed IP. Working hand-in-hand from IP development to production, Toonz and GoldieBlox will also jointly work together to find US and global distribution partners for the joint content properties.

Here is a special message from GoldieBlox Founder and CEO and Toonz Media Group Chief Executive Officer P. Jayakumar.
GoldieBlox’s Founder and CEO Debbie Sterling is excited to expand the company’s content slate and bring STEM stories to life via animation: “Animation is wildly popular with kids and an area that we are excited to get involved in. Partnering with Toonz on this joint venture gives us the bandwidth to develop IP that has a global footprint, reaching children around the world.”

P. Jayakumar, Chief Executive Officer of Toonz Media Group, says the studio is looking forward to partnering with GoldieBlox: “Children really are our future, and the toys and materials that children are exposed to in their childhood is crucial to their development. Toonz is excited to partner with GoldieBlox so that we can combine STEM with stories in order to deliver messages on learning and discovering to young girls.”

Schneider, who architected the slate strategy with Toonz, commented: “We’re thrilled to enter this partnership with Toonz. They are a world-class animation studio, and this new content fund gives us exciting momentum to partner with top-tier creative talent to tell new stories.”

ShareChat signs global music licensing deal with Times Music

Rutika Malaviya
-
0
ShareChat signs global music licensing deal with Times Music

ShareChat & Moj continue to expand its music library by collaborating with the leading music label companies in India, and across the globe, This is yet another global music licensing deal after we last reported with Tseries.

ShareChat signs global music licensing deal with Times Music

ShareChat, India’s leading social media venture, today announced that it has entered into an agreement with Times Music, one India’s leading music labels and music publishers, to license its music catalogue for both ShareChat and Moj. This will also include leading Punjabi Music catalog of Speed Records, which boasts largest market share in Punjabi music and has some of the top Punjabi Hits like ‘Lamberghini’,’ Mann Bharrya’ and many more.

The collaboration would enable ShareChat and Moj users to access an exhaustive library of Times Music & Speed Records to create content on the two platforms, bringing a more immersive experience.

Times Music is home to an iconic music library that represents Bollywood, Spiritual, Indie, Pop,Rock & other non-film music genres. More than 240 million users on ShareChat and Moj would now be able to explore the entire Times Music & Speed Records library, and add amazing new music to their own videos, making their creation more lively and enjoyable.

Berges Y Malu, Director, ShareChat said, “As an Indian social media platform with the largest set of active users, top tier talent and the most exhaustive music library, we are excited with Times Music joining us to elevate the social experiences of our community of users. Our partnership with Times Music is one such step to bolster our music library and give wings to our creator’s creativity.”

Mandar Thakur, COO, Times Music said, “Times Music’s partnership with ShareChat is the start of a new chapter. Times Music has always been digitally progressive and works with various partners across the globe for its music & artists to be heard worldwide. We commend ShareChat’s approach towards licensing music rights from content owners and artists for their platform and we wish this partnership our very best.”

1...232425...297Page 24 of 297

EDITOR PICKS

POPULAR POSTS

POPULAR CATEGORY

ABOUT US

Licensing Corner is ‘The First Magazine in India on Brand Licensing & Brand Extension Industry’. We have developed a niche as the only platform dedicated to cover all the latest happenings, news on brand licensing, brand extension, brand partnerships, licensed merchandise, limited editions & capsule collection news!

Contact us: advertise@licensingcorner.com

FOLLOW US

Licensingcorner © All Right Reserved