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International Women’s Day: Here’s how these celebrities bring Indian fashion brands

Fashion is instant language. Well, who else can talk fashion better than the celebrities do?

Fashion are indeed inseparable and it was only time that the markets would realize the business potential of this heady mix, ushering the evolution of “Celebrity Fashion Brands”.

Not lagging behind the west, Bollywood industry have started expanding their portfolio of acting and producing films to launching their own line of clothing and accessories.

On the occasion of International Women’s Day, here’s a list of women celebrities who have started their entrepreneurial journey.

Anushka Sharma:

Brand Name: Nush

A feel-good combination of easy-breezy cuts, vibrant colours, happy prints and low maintenance casuals, Nush channels Anushka Sharma’s trademark, fuss-free style. The debut collection of Nush hits Shoppers Stop outlets in India on October 12.

Sonam Kapoor and Rhea Kapoor

Brand Name: Rheson

Now, when we are talking about fashion, how can Kapoor sisters be left behind. Rheson by Rhea and Sonam Kapoor, offers a chic and peppy collection featuring wearable styles with modern silhouettes, all impeccably tailored from finest quality materials. Rheson was launched in May 2017 with Shoppers Stop. As the name suggests, Rheson comes from the combination of Rhea and Sonam’s first names and is known for its collection that is designed to be quirky, affordable and for daily wear.

Deepika Padukone

Brand Name: All About You

Launched in October 2015, Deepika’s fashion brand ‘All About You’ are refreshingly on point, combining the actress’s love for “‘comfortable, romantic, feminine and fun” dressing. The garments start from Rs 1,500. The creations were done in collaboration with French design agency, Carlin and online fashion portal, Myntra over a nine-month period. Fabrics used for the collection include hammered satin, viscose and jacquards, lurex knits, blended knits, woolens and denims.

Alia Bhatt

Brand Name: Alia (in collaboration with Jabong)

Bollywood young wild and free star Alia Bhatt is another one of the stars who doesn’t shy away from trying new things out. Her bold and impressive fashion statements led to her association with online retail site Jabong. The line includes denims, jeggings, dresses and more for women in 20-30-year age group.

Sunny Leone:

Brand Name: Good Girls, Bad Boys

Sunny Leone collaborates with designer Archana Kochhar for her own clothing line – Good Girls, Bad Boys. According to them, it has been created keeping in mind the youth as they are attempting to connect with the late teens of the current generation. Daniel Weber asserted that the collection will be a mix of ethnic and western wear with quirky prints. However, the brand will not be available on e-commerce sites. Currently at a nascent stage, the line has only eight designs with the actress’ face integrated in them.

Malaika Arora Khan

Brand Name: The Closet Label

The Closet Label team has been joined in by Malaika Arora Khan as the Creative Director and tastemaker with all the outfits to be offered by the website personally designed by her.

Bipasha Basu:

Brand Name: The Trunk Label

The actress offers many different dressing styles from dresses, to accessories and shoes with an exquisite personal touch of her own fashion statement. If you’re looking for a sassy pair of bag to go along with your outfit check her website out!

Kriti Sanon:

Brand Name: Ms. Taken

In collaboration with Anjana Reddy’s Universal Sportsbiz, the collection targets the youth, which includes casual and semi-formal garments.

Lara Dutta

Brand Name: Lara Dutta–Chhabra 555

Lara Dutta unveiled her premier designer collection under the label “Lara Dutta–Chhabra 555”. This collection marked the inception of an association between Lara Dutta and Chhabra 555, one of the largest retailers of Indian ethnic wear for women. Each piece had been individually hand crafted by her keeping in mind the demands of the contemporary woman.

Lisa Haydon

Brand Name: Lisa Loves Sher Singh

The actress who charmed us all with her performance in ‘Manali Trance’ also won everyone’s heart for being so effortlessly stylish. Lisa collaborated with fashion brand Sher Singh to launch ‘Lisa Loves Sher Singh’ which is a stylish range of clothing for women who have a good taste for designer wear. Much like Lisa, the collection is also bold and sexy.

These Bollywood celebrities with their own fashion line certainly seem to know how to cater to that segment in style.

Google celebrates International Women’s Day with an interactive doodle

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To mark the International Women’s Day on March 8, Google is swapping out its usual rainbow-colored search page logo in order to celebrate the work of 12 female artists from around the world through interactive Doodles.

“To mark the day that celebrates the very best of womanhood, Google dropped a Doodle early on Thursday, which features 12 different designs by 12 different female artists – each depicting their own fascinating personal stories. “Specifically, each story represents a moment, person, or event that has impacted their lives as women,” Google said in a statement.

“While each artist tells a unique story, the themes are universal, reminding us of how much we often have in common. We hope that the combined power of words and images help bring these stories to life in a way that invokes feelings of understanding, empathy, and spirit of the day,” the statement added.

Additionally, the works of the 12 artists has been translated in more than 80 languages and the Doodle will be visible to every one accessing the search engine’s home page throughout the world, except for Antarctica.

The Doodle highlights artists Anna Haifisch, Chihiro Takeuchi, Estelí Meza, Francesca Sanna, Isuri, Karabo Poppy Moletsane, Kaveri Gopalakrishnan, Laerte, Philippa Rice, Saffa Khan, Tillie Walden and Tunalaya Dunn.

As soon as you click, you can choose to see the story of any artist of your choice. Once you are done with an artist’s story, a small menu icon on the bottom of the doodle lets you go back to the main template to check out the others. Also, to make the process more organized, a small tick will appear as soon as you are done with the story.

Not only this, the company is also encouraging other women across the world to share their own stories for International Women’s Day with the hashtag “#HerStoryOurStory.”

International Women’s Day has been observed since the early 1900s to promote gender parity and to celebrate “the social, economic, cultural and political achievements of women.”

Coca-Cola to launch its first-ever alcoholic drink in Japan

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Breaking its 130-year-old tradition, Coca-Cola is launching the first alcoholic drink in its history with a canned liquor product in Japan.

With its iconic red label and secret recipe, it’s been one of the world’s most famous soft drinks for more than a century.

The beverage giant will experiment with a canned beverage called Chu-Hi, made up of distilled Japanese drink shochu, sparkling water and flavoring.

“This is unique in our history. Coca-Cola has always focused entirely on non-alcoholic beverages, and this is a modest experiment for a specific slice of our market,” said Jorge Garduno, president of Coca-Cola’s Japan business unit, in a post on the company’s website.

“Experimentation is almost like a day-to-day ritual. You can’t fall behind the rapid product cycle in Japan,” he further added.

Coca-Cola also owns Georgia Coffee in Japan, which it claims is the world’s highest-grossing canned coffee drink, making more than USD 1 billion in annual sales.

Reese Witherspoon’s brand Draper James partners with Eloquii

Oscar-winning actress Reese Witherspoon has entered into partnership with Columbus-based fashion retailer Eloquii. The actress, through her lifestyle brand Draper James, has partnered with Eloquii to create a capsule collection for spring and summer, called “Draper James for Eloquii.”

Prices in the collection range from USD 55 to USD 225.

The Draper James for Eloquii collection of 30 designs, including dresses and separates, combines Draper James’ Southern aesthetic with Eloquii’s expertise in fitting women sizes 12 through 28.

“Collaborating with outside designers like Witherspoon is “something we’ve been pursuing practically since opening the doors,” said Eloquii creative director Jodi Arnold.

The Draper James for Eloquii collection is sold through Eloquii stores, including the Easton Town Center location, and Eloquii.com. The collection will also be available on DraperJames.com, through exclusive trunk show events in Draper James stores and RentTheRunway.com.

Born in New Orleans and raised in Tennessee, Witherspoon launched the Draper James direct-to-consumer clothing line online in May 2015. She named it in honor of her grandparents, Dorothea Draper and William James Witherspoon. The brand opened a store in Witherspoon’s hometown of Nashville a few months later.

Eloquii was originally a sub-brand of The Limited but was shut down in 2013. It was then brought back as a standalone company in 2014 when former Limited employees saw potential in the plus-size sector and branched out on their own but strictly online.

Its official! US content giant Vice all set to foray to India on April 2 with Times Group

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Vice, the New York-based millennial-targeted media brand, is going to launch in India on April 2. The Vice Media and Times Group have formed a joint venture (JV) 20 months ago.

The announcement has been made by Hosi Simon, the company’s Asia Pacific CEO at FICCI Frames in Grand Hyatt, Mumbai.

Simon said that Vice India’s content would be targeted at an Indian readership and that the company wanted to reach young readers beyond the thin slice of English speaking cosmopolitan elites, with content in regional languages.

The partnership will see Vice opening a new bureau and production hub in Mumbai, creating original content to be distributed across television, mobile, digital and linear platforms in the region, a statement from the company said.

However, there’s some problem with the Viceland – its paid TV network as they have not got clearances from the Indian government.

The traditional media companies have different departments like television, digital, and social while Vice has a studio-like approach.

According to the Ken report, Amazon Prime Video and Netflix are in the running to globally license Vice India’s content. While Vice has print magazine editions in other countries, it’s not clear if one will be released in India during launch.

Recently, the JV had appointed Chanpreet Arora as the chief executive officer (CEO). Earlier, Vice India had appointed Pragya Tiwari is the editor-in-chief and Samira Kanwar as the head of video.

Vice enjoys a global reputation for producing quality video content for young people, forging innovative distribution partnerships with A+E Networks, HBO, YouTube, Snapchat, Sky, Live Nation, 20th Century Fox, Verizon, Canal+, Spotify and more to take its programming to young people everywhere.

The company will be a year behind its planned launch deadline of Q1 2017 by launching in April.

 

 

BlackBerry sues Facebook, WhatsApp and Instagram over patent infringement

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The Canadian firm BlackBerry has filed a 117-page lawsuit against “relative latecomers” Facebook and its and its subsidiaries, Instagram and WhatsApp over copyright infringement in mobile messaging.

The former phone giant sued the world’s largest social network in a Los Angeles court.

BlackBerry alleged that the social network has infringed on some of its patents including security features, mobile notifications, and combining gaming with messaging that made its products such a critical and commercial success in the first place.

BlackBerry no longer makes phones; however, it still gets its profit from patent licenses and software.

“We have a strong claim that Facebook has infringed on our intellectual property, and after several years of dialogue, we also have an obligation to our shareholders to pursue appropriate legal remedies,” the phone maker said in a statement.

The phone-maker seeks “redress for the harm caused by defendants’ unlawful use of BlackBerry’s intellectual property”. As per the complaint, it could include injunctive relief and monetary damages. However, no specific figure was stated.

BlackBerry stated Facebook has copied BBM features like notification dots which alert users when a new message is received, icons that reflect whether a message has been received and read, timestamps in chat windows, the option to mute message threads, photo-tagging, among others.

Facebook’s take:

“Blackberry’s suit sadly reflects the current state of its messaging business. Having abandoned its efforts to innovate, Blackberry is now looking to tax the innovation of others. We intend to fight,” said Paul Grewal, FB deputy general counsel

BlackBerry’s take

“We have a lot of respect for Facebook and the value they’ve placed on messaging capabilities, some of which were invented by BlackBerry. As a cyber-security and embedded software leader, BlackBerry’s view is that Facebook, Instagram, and WhatsApp could make great partners in our drive toward a securely connected future, and we continue to hold this door open to them. However, we have a strong claim that Facebook has infringed on our intellectual property, and after several years of dialogue, we also have an obligation to our shareholders to pursue appropriate legal remedies.”

Previous Cases:

Meanwhile, this is not the first time Facebook has been sued by a company. In 2012, Yahoo sued Facebook, alleging it infringed on some of its advertising patents.

Also, in 2017, BlackBerry filed a patent case against Nokia alleging the company used almost a dozen of its inventions without permission.

BlackBerry also won a dispute over royalty payments against Qualcomm last year. The former agreed to pay BlackBerry a hefty amount of USD 940 million after an arbitration settlement over the case.

With both the tech giants making a strong statement, it remains to be seen what shape this legal battle will take.

After Snickers, MS Dhoni becomes brand ambassador of Dream11

After Snickers, Dream11, India’s Biggest Sports Game announced iconic cricketer and former Indian cricket captain Mahendra Singh Dhoni as their brand ambassador.

MS Dhoni will be the new face of Dream11’s multi-channel marketing campaigns and brand engagement activities. The company aims to surge ahead and strengthen its leadership position in the online sports gaming industry.

Additionally, Mars International India announced Dhoni as the new brand ambassador for its chocolate brand ‘Snickers’.

Speaking on the association with Dream11, Mahendra Singh Dhoni was quoted as saying, “I am delighted to associate with Dream11 – because it gives millions of sports fans an opportunity to be the decision maker, create their own team and experience the game first-hand. The Dream11 platform perfectly defines the importance of choosing the right players and building a team as per the playing conditions.”

Dream11 user actually aspires to employ the same kind of thinking prowess that has made MS Dhoni such a master of the game truly makes him a unique fit for the Dream11 brand.

Commenting on MS Dhoni’s association with Dream11, Harsh Jain, CEO, Dream11 said, “Dhoni’s immense popularity amongst sports fans, coupled with his leadership qualities and sharp cricketing acumen, makes him the perfect match for our brand. He embodies all the characteristics that our users need while picking their Dream11 team. We believe this association will help us exponentially grow our current user base of 2 crore Indian sports fans.”

Speaking on the occasion Arun Pandey, CMD, Rhiti Group said, “We are happy to be associated with Dream11 and look forward to an extended partnership with them. The future is really bright for fantasy sports platforms like Dream11 as it is catching up massively with the Indian youth and creating a new era in the sports industry all together.”

Besides these, Dhoni endorses an array of brands across categories such as Exide Life Insurance, Orient Fans, smartphone maker Lava International, automobile firm TVS Motors, liquor brand McDowell’s No. 1, SRMB Steel and health supplement brand Revital H.

Maura Regan is the new President of LIMA

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The International Licensing Industry Merchandisers’ Association has appointed Maura Regan to serve as the organization’s president, beginning July 1.

She succeeds Charles Riotto, who is retiring after a 21-year career with the organization.

Currently, Regan serves as LIMA’s executive vice president. Before that, she was serving as the senior vice president and general manager of international media business at Sesame Workshop, where she oversaw the company’s international distribution and licensing business. Prior to Sesame Workshop, Regan held executive roles at Scholastic Entertainment and MTV Networks. She served as chairman of the LIMA Board of Directors from 2012-2014.

In her new role, Regan will control her vast licensing knowledge and international expertise to further expand LIMA’s services and offerings to the global industry.

“Maura is a respected and influential member of the global licensing community who, has already brought an incredible strategic vision to our global interests. She is perfectly positioned to lead LIMA into our next exciting chapter. Her impact will further enhance LIMA’s role as the industry’s thought leader and authoritative voice as licensing continues to grow around the world.” said Charles Riotto in a statement.

Resident of New York, Regan is survived by her husband Jim and a grown daughter Fiona.

Women’s Day: Barbie unveils dolls based on global role models. See Pics

Mattel has unveiled a new line of Barbies inspired by female role models from around the globe. The move comes ahead of the International Women’s Day celebrations on March 8.

The Shero program will honor 14 “modern-day heroes” who have broken stereotypes in their fields which includes Patty Jenkins, Chloe Kim.

Great Britain’s most successful boxer, Nicola Adams also joined the bandwagon, as a part of the brand’s effort to empower girls around the world.

The company took to the Twitter and wrote, “With 86% of US moms worried about the type of role models their daughters are exposed to, we are committed to shining a light on empowering female role models in an effort to inspire more girls.”

The new collection doll line will also pay homage to historical figures who have made a significant contribution to the society including aviator Amelia Earhart, artist and activist Frida Kahlo and mathematician Katherine Johnson.

“As a brand that inspires the limitless potential in girls, Barbie will be honoring its largest line up of role models timed to International Women’s Day because we know that you can’t be what you can’t see,” Lisa McKnight, senior vice president and general manager, Barbie was quoted as saying.

Here’s a complete list of the wonder women:

  • American filmmaker Patty Jenkins, the first woman in history to direct a film with a budget of more than USD 100 million for Wonder Woman.
  • American snowboarder Chloe Kim, the youngest woman to win a gold medal in snowboarding at the 2018 Winter Olympics.
  • Australian conservationist Bindi Irwin.
  • U.K. boxing champion Nicola Adam, Britain’s most successful female boxer of all time.
  • Turkish windsurfer Cagla Kubat, founded her own windsurfing school for young surfers.
  • French chef Hélène Darroze, a fourth generation French chef with three restaurants and two Michelin stars.
  • Chinese volleyball champion Hui Ruoqi, the 15th captain of the Chinese women’s national volleyball team who also won gold at the 2016 Summer Olympics.
  • German designer and entrepreneur Leyla Piedayesh, founder of fashion label Lala Berlin.
  • Mexican golfer Lorena Ochoa, an athlete, mother, entrepreneur and promoter of golf in Mexico.
  • Chinese actress and philanthropist Xiaotong Guan, an ambassador for “World Life Day”.
  • Chinese prima ballerina Yuan Tan, a principal dancer at the San Francisco Ballet and guest principal dancer at the Hong Kong Ballet.
  • Spanish entrepreneur and fashion designer Vicky Martin Berrocal, the creative director of Victoria company.

The dolls will start to roll-out to stores nationwide soon and are currently for pre-sale now on the company’s official website.

Sony Pictures acquires media rights for England cricket matches till 2022

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In a recent announcement, television broadcaster Sony Pictures Networks (SPN) India has acquired broadcast and digital rights for England and Wales Cricket Board for the Indian subcontinent for a period of five years starting in 2018 through 2022.

The move was taken to focus on international cricket and other sports such as football, WWE, golf and tennis, after the broadcaster lost the media rights to its T20 cricket tournament Indian Premier League (IPL) to Star India Pvt. Ltd, in September 2017.

As per the agreement signed with the England and Wales Cricket Board (ECB) for the Indian subcontinent, SPN has acquired the rights to both televise and digitally broadcast within the Indian subcontinent, all men’s and women’s international matches. Indian Cricket team is expected to play a total of five Tests, three ODIs and three T20 Internationals during this period in England.

This is the seventh such tie up for Sony after it had inked deals with major international cricket boards, namely, Cricket Australia, England and Wales Cricket Board (ECB), Pakistan Cricket Board, Sri Lanka Cricket, Cricket South Africa, Cricket West Indies and Zimbabwe Cricket Board.

“Cricket is a passion for most Indians and this term of ECB games includes three tours of the Indian cricket team which promises some thrilling cricket, the first of these coming close on the heels of the hugely exciting South Africa series. SPN will now be home to almost all international away series giving our fans a one-stop destination to view their favourite stars in action,” N.P. Singh, managing director and chief executive officer at Sony Pictures Networks said in a statement.

With this association, Sony’s exclusive cricket portfolio includes seven of the major international cricket boards including Australia, Pakistan, Sri Lanka, South Africa, West Indies and Zimbabwe.

SPN has 11 sports channels in its network and reaches out to over 700 million viewers in India and is available in 167 countries.