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Alcis Sports, Flipkart join hands to launch official 2018 FIFA World Cup merchandises online

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Alcis Sports, Flipkart join hands to launch official 2018 FIFA World Cup merchandises online

In what could be termed as good news for sports enthusiasts, Alcis Sports partnered with e-commerce giant Flipkart to launch official 2018 FIFA World Cup Russia merchandises online.

According to a report in the Exchange4media, Alcis Sports has signed an exclusive deal with Flipkart to retail fan-wear merchandises on the online platform.

Alcis Sports bagged the rights for the upcoming 2018 FIFA World Cup Russia licensed apparel merchandises for India, Nepal, Sri Lanka and Pakistan.

Alcis Sports has lined up a comprehensive range of over 550 articles that will be exclusively available on Flipkart including apparels such as T-Shirts, Polo T-shirts, Shorts, Track pants, Tracksuits, Hoodies, Jackets, Sweatshirts, Jerseys and Caps.

The licensed apparel merchandises for the World Cup starts at Rs. 399.

“Football has always been popular among fans in our country and it got a further boost when we hosted the U-17 World Cup in India. With the Russia World Cup, just a matter of few months away, it is the right time to introduce these products to these fans”, said Roshan Baid, Managing Director, Alcis Sports was quoted as saying.

Speaking on why the company chose Flipkart, Baid stated that Alcis Sports is a young and youthful brand with the target audience being online.

Besides Flipkart, all the licensed products will also be available across the brand’s five exclusive stores and large format retail outlets such as Lifestyle, Shoppers Stop, Central, Globus, Sports Station etc.

Anuj Batra, President, Alcis Sports said, “The mandate from FIFA for the 2018 Russia World Cup licensed apparel merchandise is a wonderful opportunity for us at Alcis Sports to showcase our manufacturing capabilities and prowess. Alcis Sports is known for its advanced apparel technology at attractive price points, and we are confident that this range will find great traction among football lovers of the country.”

The licensed apparel range also includes country-specific merchandise such as Brazil, Germany, England, Spain, Portugal, France, Uruguay, Belgium and Sweden.

The World Cup in Russia promises to be one of the biggest tournaments in the world, which is scheduled to start from June 14 until July 15. This will be the first World Cup held in Europe since the 2006 tournament in Germany, and the first ever to be held in Eastern Europe.

Sneak-peek into world’s first officially licensed Totoro Restaurant in Thailand

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Sneak-peek into world’s first officially licensed Totoro Restaurant in Thailand

In what could be termed as good news for cartoon lovers, May’s Garden House Restaurant in Bangkok has been opened as the first officially licensed restaurant inspired by Miyazaki’s classic film ‘My Neighbor Totoro’.

The restaurant features Miyazaki-themed decor, such as giant Totoro figure that sits in the dining rooms. Moreover, the menu items are inspired by the characters, such as steamed buns shaped like Mini Totoros.

The tables are adorned with figurines of Totoro, Mei, Sootballs, the Catbus, and other characters from the movie. However, the restaurant is yet to be completed for public use.

Moreover, the restaurant plans on adding a children’s playground, an orchid greenhouse, and various other elements before the grand opening.

Studio Ghibli, co-founder Toshio Suzuki has helped in developing and curating the concept for the restaurant, and personally designed its sign. He also designed two exclusive new Studio Ghibli characters for the restaurant, Colko and Peeko.

Dabur signs Kriti Sanon as brand ambassador for ‘Fem’

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Dabur signs Kriti Sanon as brand ambassador for ‘Fem’

Dabur India announced Bollywood actress Kriti Sanon as the new brand ambassador for its skin care brand Fem. A new campaign, featuring the Raabta actress, will be launched shortly.

Rohit Prakash Gupta, Marketing Head – Skin Care, Dabur India said, “We are very excited to appoint Kriti Sanon as Fem’s new face. Fem, which is the market leader in the category, has been continuously innovating in terms of product, packaging and communication. As a brand that offers its consumer the promise and satisfaction of delivering natural glow to their skin and enhances her beauty, Fem has always recognized and strived to meet the ever-evolving needs of our consumers.”

Dabur had recently expanded the Fem facial bleach range with the launch of the premium Fem De-Tan Crème Bleach.

Commenting on her association with the brand, Kriti said, “As a consumer, I have been associated with Dabur for years now. So, it gives me great pleasure to be associated with a large beauty brand like Fem and be the face for the brand.”

On the professional front, Kriti will be seen in movies such as Housefull 4, and Panipat.

ScoopWhoop launches exclusive ‘Unsanskaari’ womenswear collection

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ScoopWhoop launches exclusive ‘Unsanskaari’ womenswear collection

India’s youngest and fastest growing media company, ScoopWhoop, launches exclusive womenswear collection for ‘Unsanskaari’ Indian Woman.

According to a report in afaqs!, the collection features ScoopWhoop’s iconic ‘Kaafi Feminist’ and ‘Kaafi Liberal’ designs in a wider range of silhouettes. The designs also featured feminist icons such as Frida Kahlo and Kaali, making a bold statement.

Image Courtesy: Core Communique

ScoopWhoop’s shop features a collection of vibrant, quirky products. The media brand has always stood up for the bold, free-spirited Indian woman, supporting her as she overcomes ‘log kya kahenge’ and other societal drama, to reach her true potential.

“Our womenswear collection has been specially crafted for the bold, beautiful, and daring women of today. It’s for those who are not afraid to make a noise for the right reasons,” Sriparna Tikekar, co-founder, said in a press statement.

Founded in 2013, ScoopWhoop is India’s most engaging youth media platform for news and entertainment. The platform drives 30 million unique active users, 250 million video views and over 400 million content views across channels per month.

UK based Designer Parfums acquires fragrance license of ‘Playboy’

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UK based Designer Parfums acquires fragrance license of ‘Playboy’

UK based Designer Parfums acquired the fragrance license of the iconic Playboy brand to add to their portfolio of existing fragrances.

Designer Parfums is a growing force in the global Beauty category specializing in the development, marketing, manufacturing and distribution of premium fragrances and beauty products.

Dilesh Mehta, Chairman and CEO of the brand, said, “We are pleased to be adding Playboy to the Designer Parfums collection of brands. Our goal is to build on the brand’s fundamental principle of freedom, always pushing boundaries and appealing to a new generation of playful explorers as we build for future growth.”

Founded in 1953, Playboy is one of the most recognizable brands in the world. Playboy today continues to defy standards, break norms, push boundaries and ignite conversations across the globe. It is an iconic American lifestyle brand with a rich and storied legacy.

Playboy has an impressive digital following driven by new lifestyle content with styled millennials as a key target, and generates more than $1.5 Billion in retail sales of Playboy-branded products annually.

Designer Parfums has a strong assortment of premium fragrances and beauty products which are either wholly owned or operated under license. The current portfolio is distributed across over 80 countries and covers a spectrum of classics with true heritage alongside designer and celebrity fragrance brands including, Jean Patou, Aigner Parfums, Ghost, Jean Louis Scherrer etc.

Valentino inks beauty licensing deal with L’Oréal

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Valentino inks beauty licensing deal with L’Oréal

L’Oréal and Valentino have announced a worldwide long-term license agreement for the creation, development and distribution of fine fragrances and luxury beauty under the ‘Valentino’ brand.

The contract will be effective as of 1 January 2019, after customary regulatory approvals, if any. However, L’Oréal did not disclose the terms of the agreement.

The French beauty firm’s luxury products division already makes fragrances and cosmetics for Armani and Saint Laurent as well as its own labels such as Lancome.

Nicolas Hieronimus, Deputy CEO of L’Oréal, said “We are thrilled to have been granted the license of Maison Valentino. With its unique combination of prestige and modernity, Valentino definitely will appeal to millennial consumers around the globe and ideally complements our brand portfolio.”

Stefano Sassi, CEO of Valentino, said “We are very excited to start this new venture together with L’Oréal to further develop our beauty business. We believe Valentino has great potential within the category and that with L’Oréal’s unparalleled expertise in the sector, we will be able to realize that potential.”

Under the successful direction of CEO Stefano Sassi and Creative Director Pierpaolo Piccioli, Valentino embodies the image of beauty, and provides a strong inspiration for fragrance and beauty creation.

With this new license, L’Oréal will be one step closer to cosmetics group competitor Coty, which has licenses for Gucci, Hugo Boss, and Dolce & Gabbana.

Valentino was founded in 1960 by Valentino Garavani and Giancarlo Giammetti in Rome, and in 2012 it was acquired by the Qatari royal family’s investment firm Mayhoola.

Vewd, Kaltura to bring ‘Sesame Street’ to millions across globe

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Vewd, Kaltura to bring ‘Sesame Street’ to millions across globe

Sesame Workshop, the non-profit educational organization behind Sesame Street launched a new Sesame Street streaming TV app for Vewd-enabled connected TV devices.

The app features content from the 48 seasons of the children’s TV series and includes dedicated sections to Sesame Street characters including Big Bird, Elmo, Cookie Monster, Bert and Ernie and more. The new app is available on connected TV devices from Sony, Samsung, HiSense, Tivo, Vestel etc.

The new app was built in partnership by Vewd, the global market leader in enabling OTT, and Kaltura, the leading video technology provider. Kaltura quickly added compatibility with Vewd Snap, the industry’s leading app creation and distribution tool. Apps created through the integration have a slick consumer experience, while further providing content owners a quick and easy way to scale their content offering.

“We’re excited to team with Kaltura and Vewd to accelerate our multi-platform distribution strategy,” said Jenny Gioia, Vice President, Multiplatform Programming, Sesame Workshop. “Working together, we can make Sesame Street content available on millions of devices helping kids everywhere grow smarter, stronger and kinder.”

“We’re excited that Sesame Workshop chose Vewd and Kaltura to further expand its digital presence,” said Gideon Gilboa, SVP Product & Marketing, Media and Telecom, Kaltura. “We’re also pleased to collaborate with Vewd – together we solve the technical and commercial challenges of creating, distributing and managing an app on a massive scale, which is critical to ensuring a successful OTT deployment.”

Sesame Street is available free in the Vewd App Store, which is found on TVs from Sony, HiSense and Vestel, set-top boxes from Tivo, and Blu-Ray players from Samsung.

Sesame Workshop is the nonprofit media and educational organization behind Sesame Street, the pioneering television show that has been reaching and teaching children since 1969.

After Rihanna, Is Serena Williams beauty line on the cards?

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After Rihanna, Is Serena Williams beauty line on the cards?

Watch out Rihanna, Serene Williams is coming to create a stir in the beauty empire!

If a TMZ report is to be believed, the legendary athlete is planning to launch a cosmetics brand. According to the report, Williams has filed legal documents to trademark the name ‘Aneres’ (when you spelt Serena backwards) to use for a makeup, hair, and skincare company.

Aneres was previously trademarked by Williams for use on clothing, but this marks the first time the tennis champ has made moves toward creating a beauty brand.

According to the report, Serena had locked down the Aneres name for 18 beauty categories, among them lipstick, lip gloss, eye-shadow, powder, foundation, eyeliner, mascara, makeup remover, skin care, perfume, body lotion, shampoo, dry shampoo, hair rinses, hair spray and gel, cosmetics cases, and makeup brushes.

Recently, Rihanna’s Fenty Beauty  had announced an expansion to the brand’s summer 2018 “Beach Please” makeup collection. These will include three “Killawatt Foils” duo color compacts, six limited-edition “Lip Luminizers” and two dual-ended “Eye Shimmers” in vivid colors ranging from sunset orange to lavender blue. The new products will join the existing cosmetics in the “Beach, Please” line; namely, a “Fairy Bomb” beauty puff and two “Body Lava” body luminizers.

Recently, Serena Williams made an appearance at the Royal Wedding of Prince Harry with Megan Markle on May 19.

The Aneres beauty line will no doubt boost Williams’s entrepreneurial profile, which is already quite prolific.

In a first-of-a-kind, Jobedu associates with Disney and Warner Bros for merchandises

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In a first-of-a-kind, Jobedu associates with Disney and Warner Bros for merchandises

In a first-of-a-kind collaboration in the Middle-East region, Jordanian lifestyle and streetwear brand, Jobedu have associated with Disney and Warner Bros. to produce merchandises.

According to a report in the Venture, the collection will feature some of the entertainment giants’ most iconic characters such as Avengers.

Recently, Jobedu had released a new collection featuring Warner Bros. superhero characters from the world of DC comics. The company is now creating character apparel from Looney Tunes, Scooby-Doo, Tom and Jerry and The Flintstones.

The apparel company will also be releasing their twist on Disney’s Marvel merchandise at the end of this month and the Star Wars characters at the end of May. Jobedu will Arabize designs by adding calligraphy and symbolic features to the age-old characters and themes.

The first collection featuring all the Avengers and other Marvel favorites, was launched in tandem with the release of Marvel Studios’ Avengers: Infinity War on April 26 featuring Iron Man, Spider-Man, Black Panther, Hulk, Thor and Captain America.

“We’re honored to be the first to localize these characters in the region. Expectations have gone through the roof and now we have major players. We had to evolve super-fast as a company to meet expectations and we need to deliver,” Tamer AlMasri, co-founder and CEO of Jobedu was quoted as saying.

Tamer feels that there is an increasing interest for international firms to localize their brand in the Arab region.

All the products have been manufactured in Jordanian factories and employed designers throughout the Arab world.

The collections are available for purchase on Jobedu’s website, the company’s flagship store in Jordan and in the Virgin Megastore in the GCC.

Rajinikanth fever begins! Twitter launches first-ever emoji for ‘Kaala’

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Rajinikanth fever begins! Twitter launches first-ever emoji for ‘Kaala’

In what could be a termed as good news for the superstar fans, Twitter launched a special emoji for actor and politician Rajinikanth’s upcoming film “Kaala”.

An innovative marketing collaboration between Wunderbar Films, the emoji aims to delight Rajinikanth’s fans on Twitter by adding colour to the conversations and helping them connect to his character instantly.

The emoji appears next to the hashtag in the tweet and is inspired by Rajinikanth’s character from Kaala. The emoji will be active till June 10.

Sharing a glimpse, Twitter India wrote, “Get ready to celebrate #Kaala with a custom emoji on Twitter. Tweet in Tamil, Telugu or Hindi and use the hashtag #காலா, #కాలా or #कालाकरिकालन to see it appear!”


“We are thrilled to partner with Wunderbar Films for ‘Kaala’ and delight fans in anticipation of the movie release with a special emoji inspired by Rajinikanth.”

“We look forward to partnering with films across India and enhance the #OnlyOnTwitter experience for everyone,” Keya Madhvani-Singh, Head of Entertainment Partnerships, Twitter India, said in a statement.

People in India and across the world can join the conversation around the film by simply tweeting with — #காலா, #కాలా and #कालाकरिकालन to use the specially designed emoji curated by Twitter.

“#TheKingArrives on Twitter!!!” – the Wunderbar Films wrote on the Twitter.


Announcing the launch, S Vinod, Executive Producer & COO of Wunderbar Films Private Limited, said, “Rajinikanth is India’s biggest megastar and we are very excited about the launch of the emoji. We’re thankful to Twitter for this vibrant emoji that we’re sure his fans will absolutely love.”

Earlier, Twitter had also launched an emoji for Vijay’s Deepavali release Mersal.

Garnering over 2 million tweets even before the launch of the movie, Kaala has already become one of the most talked about films on Twitter.

Kaala is produced by Rajinikanth’s son-in-law Dhanush’s production banner Wunderbar Films.

“Kaala” is set to hit the theatres on June 7.

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