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Monthly Archives: May, 2019

Changing tides of the Indian licensing industry

Rutika Malaviya - 0
Licensing & Merchandising in India is dynamically changing with advancements in technology and digital space. With a number of international brands strategizing on India...

Bangarang signs up with Muhammad Ali Brand

Rutika Malaviya - 0
Bangarang and its in-house brand Superare has signed a licensing deal with the Muhammad Ali brand. The partnership will lead to a collection of Bangarang...

Blue Ant Media buys preschool series Jelly Jamm

Rutika Malaviya - 0
Canadian producer, distributor and channel operator Blue Ant Media has bought CGI animated preschool series Jelly Jamm from its Spanish creator Vodka Capital. The deal...

LIMA rebrands itself as Licensing International

Rutika Malaviya - 0
The International Licensing Industry Merchandisers’ Association (LIMA) – the world’s leading brand licensing trade organization – has announced that it will be known as...

Trademark Filling in India – Importance and Analysis of the Market

Rutika Malaviya - 0
The Government of India has been taking significant steps to develop favorable arena for Trademark filing. With registered trademark, one can stop others from...

Two new licensees join the Angry Birds nest!

Rutika Malaviya - 0
New partners have joined the programme for world-famous gaming brand Angry Birds, after Bulldog Licensing secured deals with two major licensees. Angry Birds is the...

Game of Throne season 8: How brands banked on the merchandizing bizs

Rutika Malaviya - 0
Winter is coming’ yes Game of Thrones fans experienced winter this summer season with the launch of the much awaited Game of Thrones season...

TeamTO appoints Surge as exclusive licensing agent or Mighty Mike in US & Canada

Rutika Malaviya - 0
Leading European kids entertainment studio TeamTO has appointed New York based Surge Licensing as the exclusive licensing and merchandising agent for the Mighty Mike...

Toonmart opens new store in Nashik

Rutika Malaviya - 0
Toonmart the toy store selling official character merchandise and toy products has annunced opening of its new store in Nashik, Maharashtra. Speaking on the launch...

Netflix acquires children’s media brand StoryBots

Rutika Malaviya - 0
Netflix has acquired StoryBots, the company behind the original Netflix children’s series “Ask the StoryBots." StoryBots was founded by Gregg and Evan Spiridellis, the...
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