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Yearly Archives: 2018

#LCExcl – Style quotient makes ‘Little Singham’ a different character: Reliance Animation COO Tejonidhi Bhandare

(Image Courtesy: Facebook) “The style quotient and the contemporary character appeal supported by the established brand name makes 'Little Singham' a different character and a brand in...

Sony Pictures releases ‘The Swan Princess: A Royal MyZtery’

Lawless Entertainment announced the release of ‘The Swan Princess: A Royal MyZtery’, the eighth full-length feature in the Swan Princess franchise. The film was released...

IMG appointed as exclusive global licensing for Jeep, Dodge, Ram and Chrysler

  IMG has been appointed by FCA US LLC as the exclusive global licensing representative for its Jeep, Dodge, Ram and Chrysler brands in a...

Coastal Living, Universal Furniture join forces for new licensed collection

Universal Furniture has entered into an agreement with Coastal Living, a Meredith Corporation brand, to develop a new licensed furniture collection that will debut...

From Magnum to KFC: Take a look at fashion’s fascination with food

Ever thought of having a delicious delectable ice-cream based on Sonam Kapoor’s Cannes gown? No right! When Burger King launched its perfume in 2015,...

Mountain Dew inks with Immortals, to sponsor eSports team

PepsiCo. North America has signed an agreement with Immortals. With this association, Mountain Dew become the group’s first-ever official beverage sponsor for the global...

MGA Entertainment CEO submits bid to buy ‘Toys R Us’, gets rejected

A month after ‘Toys R Us’ announced its decision to shut-down all of its stores in the US, UK and Canada to pay off...

Sony enters into kids merchandise space, ropes in BWO to roll-out products

Sony Pictures Networks India (SPN) has decided to enter in to the consumer products and merchandising business. If a report in the Economic Times is...

Graphic India, Sharechat join hands to release ‘18 days: The Mahabharata’ comic series

Graphic India announced the release of ‘18 Days: The Mahabharata’ on Sharechat’s mobile platform, according to a report in the License India. Graphic India is...

Licensing Expo 2018 solidified as the premier event for sports licensing

Licensing Expo, the world's largest and most influential brand licensing industry event, announced that it will feature the world's leading professional sports associations and...

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