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Yearly Archives: 2018

Aditya Birla Fashion brings American Eagle apparel line to India

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Aditya Birla Fashion and Retail is getting denim wear American Eagle to India, according to a report in Business Line. With competitors such as Levis,...

Vintage Wine Estates to unveil new ‘Game of Thrones’ wine

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A big shoutout to all the Lannisters, Starks and Targaryen fans! HBO Licensing and Retail and Vintage Wine Estates is expanding its Thrones-branded wines...

Bath & Body Works forays into India, to open new stores

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Major Brands, India's leading retailer for premier international fashion apparel, accessories and beauty brands have announced the launch of international fragrance brand- Bath &...

Valiant announces merchandising partnership with Tycoon Enterprises

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Valiant Entertainment announced a new partnership with Tycoon Enterprises, which will represent Valiant for merchandising opportunities in Mexico based on the publisher’s library of...

Barcelona to bid adieu to Nike, launches project for club merchandising

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Spanish LaLiga champion club Barcelona have ended a 16-year merchandising rights deal with Nike. Barcelona has announced the incorporation of a new company that...

Stanley Lifestyles, Conde House to unveil unique Japanese products in India

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Indian furniture retailer Stanley Lifestyles has collaborated with Japanese luxury furniture brand Conde House to unveil first of a kind Japanese product in India. The...

Chhota Bheem becomes first Indian cartoon to sell Rs 200 crore merchandise

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Chhota Bheem becomes the first Indian cartoon character to sell merchandise worth Rs 200 crore. “Any toon character, which stays in a TV network for...

FIFA World Cup 2018: These Indian restaurants curate special menu to attract football fans

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As the month-long global FIFA World Cup 2018 kicks off today in Russia, Indian restaurants are curating their menus to attract football fanatics. Kolkata’s all...

FIFA World Cup 2018: Here’s how brands are slugging out fan’s cash, attention

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Irrespective of caste, creed and religion; Football transcends geographical boundaries and unite fans all over the world. While the football fever grips the nation,...

Start spreading the news! Nutella Cafe to open in New York City

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Ferrero, the Italian company responsible for your chocolate hazelnut spread-induced dreams, will open its first Nutella Café in New York City. The company have...
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