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Yearly Archives: 2018

Nevision to adapt MG Leonard’s ‘Beetle’ trilogy for television

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London-based independent producer Nevision has optioned a trilogy of children’s books penned by award-winning author M.G. Leonard for Beetle Boy, Beetle Queen and the...

Sanrio launches new ‘Hello Kitty Café’ in Northern California

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Sanrio has launched a new Hello Kitty Café in Northern California. Located at Sana Row in San Jose, the pink-dominated ‘Hello Kitty’ Mini Café offers...

Licensing for interior designers in future: Pratap Jadhav at IIID Showcase Insider 2018

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Interior design professional body - Institute of Indian Interior Designers (IIID) hinted at restricting practice to well qualified and well-deserving by bringing in licensing...

#ComeOutandPlay, urges Virat Kohli to young Indians to promote brand

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Indian cricket team captain and fitness enthusiast Virat Kohli features in a new digital campaign by DDB Mudra Group to promote his own Puma...

SHARP TV ropes in cricketer Rohit Sharma as brand ambassador

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SHARP TV, which is gearing up for its grand launch in India, has roped in cricketer Rohit Sharma as its brand ambassador. “We are really...

Typo partners with Disney for ‘Snow White’ merchandise collection

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Typo has partnered with Disney for a new Snow White and the Seven Dwarfs collection to create stationary, clothing and more. The merchandises will be...

Pepperfry to expand house brands portfolio, eyes to double offline studios by March 2019

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Home and furniture products marketplace Pepperfry is expanding its house brands portfolio and retail network, according to a report in the Hindu Business Line The...

Toonz Retail to sell Green Gold’s exclusive ‘Chhota Bheem’ merchandise

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Toonz Retail has collaborated with Green Gold Animation to stock and sell exclusive Chhota Bheem merchandise across their retail chain, according to an India...

Here’s how Sony YAY!’s ‘Guru Aur Bhole’ celebrate World Music Day

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As the celebration for World Music Day starts, Kids channel Sony YAY! offers kids an opportunity to explore music and celebrate its magic. According to...

FREAKY FRIDAY: #LCExcl – Here’s why licensing is important for brand

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FREAKY FRIDAY: #LCExcl – Here’s why licensing is important for brand Have you ever wondered how Coca-Cola, a company focused on beverages, sells branded T-shirts...
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