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Yearly Archives: 2017

Freaky Friday: Difference between celebrity endorsement and their licensing deals

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Most biz people are of the know about celebrity endorsements, but the concept of celebrity licensing is something that many brands either do not...

Lawless Entertainment concludes deal with Go! Calendars on behalf of Suzy’s Zoo

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Lawless Entertainment has concluded a deal with Go! Calendars on behalf of Suzy’s Zoo. As part of the deal, Go! Calendars will design and produce...

Barajoun Entertainment appoints Copyright Licensing Agency as licensing agent for upcoming film Bilal

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Barajoun Entertainment has appointed Copyright Licensing Agency to serve as the exclusive global licensing agent for the upcoming animated film Bilal: A New Breed...

MGA Entertainment prepares for upcoming BLE

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  MGA Entertainment. Inc. (MGAE) one of the world’s leading privately held toy and family entertainment companies continuing with the expansion of its global licensing...

Rocket Licensing to celebrate its 10th anniversary at BLE in style

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Rocket Licensing, is making preparation to celebrate its tenth anniversary at British Licensing Expo by showing its portfolio of new representations and classic much-loved...

Bulldog Licensing signs on first two licensees

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  Bulldog Licensing has signed on the first two licensing partners for the revamped U.K. game show The Crystal Maze. The first, Rascals, will produce a...

BBC’s Go Jetters teams up with Planet Earth II

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BBC Worldwide’s pre-school hit Go Jetters has teamed up with Planet Earth II for a special mash-up video. The new clip showcases the first named...

Icelandic lifestyle brand Tulipop wins at Cartoon Forum

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Before taking its first ever stand at Brand Licensing Europe, Icelandic lifestyle brand Tulipop has taken a winning stand at this year’s ongoing Cartoon...

Fanatics gives a shot in the arm to England Rugby

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Extending its partnership with licensed sports merchandise specialist, Fanatics, England Rugby is getting into a new era for its omni-channel official merchandise operation. The deal...

Shepperton Design Studios adds raft of new licensees

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Shepperton Design Studios, the Twickenham-based studio that began the storm trooper design for the very first Star Wars movie in 1976 has added a...
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